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Two important things to consider about 'wide angle':

By
Services for Real Estate Pros with Bryce Mohan Photography

 

 

I bumped into two very thought provoking blogs about wide angle shots. One of the super things about this forum is the great variety of interest and opinions the members bring to it.

I'd like to highlight these two interesting questions, add some detail of my own and hopefully broaden the discussion a bit.

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First off, Kathy Neilson, a Stager asks us to consider that wide angle shots may not always the best marketing in her blog; Choosing the Right Photo.

She is making the point that sometimes a narrow, more intimate shot can be highly effective also.

I think she makes a very good point. Too often when shooting listings we (myself included on occasion) tend to think 'wider is better, wider is better' without giving proper consideration to how to best showcase the feel of a home.

I will share with you that the top competition in my field (an excellent photographer btw) has made a brand of shooting highly stylized 'narrow' shots that while not showing the full space, transmit tremendous mood / ambiance.

I'll include below a few examples of my own in this category to hopefully spur your creative thoughts when you are out shooting:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Secondly Lee Jinks, a Realtor reminds us that one can go to extremes on the wide angle front in his blog Can a lens be too wide?

Here Lee is looking at different lens types (by focal length) and sharing some examples about how different levels of distortion might impact the overall photo, both artistically and in terms of how 'realistic' a representation it is of the space.

Lee makes some very good points and I hope you stop by his blog. I do want to add some details I think it's important to consider when working at wide angles.

Let's start by looking at the 35mm standard, the 50mm lens. This is often called a 'normal' lens as it closely approximates human vision. If you are into photography you've probably heard this all your life. Actually, that's only sort of true.

Try this expiriment if you will, sit and one end of the room and look across it. Chances are good you are 'seeing' about a third of space (center) in focus and that indeed does match roughly the view one might get from a 50mm lens (on a full frame sensor). However, do you see anything off to the side? Of course you do, because you have peripheral vision.

Unless you've hade some majaor damage to your eyes or brain you actually 'see' a very wide horizontal image, the center is sharp and the sides are blurred. Ever wonder why movies are shot in wide horizontal format? It's actually a closer amalgam to what you are seeing on a daily basis.

I'll go so far to say wide angle shots are closer to human vision, excepting that they are typically sharp across the whole image and they also introduce certain spatial distortions such as volume animorphosis.

This brings me to my second point:

There's a huge difference between an inexpensive wide angle lens and an expensive one.  Cheap wide angle lenses often suffer from severe barrel, complex, and volume animorphosis distortion...some even throw in pincushioning at the center for good measure!

However, all is not lost.

It is quite possible to work at very wide angles and still produce high quality images that don't look like a bad acid trip. Here's a few example of images on the extreme wide angle end (~17mm). I think it's fair to say if I hadn't made a point of telling you how truely wide these shots are your first impression wouldn't be; 'wow, those are some really wide / distorted images". Chances are good you'd simply focus on the pleasing aspect of the image. But as Lee correctly points out, that's entirely up to you. :)

Cheers, -B

 

Photographers

Comments (53)

Bryce Mohan
Bryce Mohan Photography - Bellevue, WA

Greg, thanks very much.

Janis, cool...I am with you on those points. :)

Corina, glad I could help.

Stuart, thanks. :)

Paul, have fun with your new equipment.

Sam, thank you. Your comments are appreciated.

Terrylynn, thank you. :)

Cheers, -B

Sep 01, 2008 12:04 PM
Lynn Afton
Greenridge Realty Oakmont - Big Rapids, MI
REALTOR® Near Big Rapids, MI, Mecosta County

Bryce, how many different cameras do you use in a typical home shoot?  What are your favorite two cameras/lenses?  Do you shoot digital & slr photos at each shoot?

Thanks - I want to be you.  Just to look at all these fabulous homes would be payment enough.  I would just work for free!

Sep 08, 2008 10:27 AM
Doris Freeman
Zach Taylor Real Estate - Gallatin, TN
Broker/Agent, 615-961-7799

Great photos and great information, now if all the homes we listed were as beautiful as your photos we'd have it made.  Thanks

Have A Great Day

Sep 11, 2008 03:09 PM
Robyn Guinn
StageAZ - Phoenix, AZ
Home staging, Arizona

Wow truly gorgeous photos.  I try and try, wide angle then crop, verticals, regular lens's, eh, not so hot when I do it.  I would love to hire a professional photographer but  can't seem to find one in Phoenix.  Would you happen to know someone?  Seems like most of them here specialize in portraits.  Does it matter or I am right thinking I want someone with interior photo experience?  I do staging so photos are key..

I just love to look at great photos and wonder how do you do that?  It's quite an art! I want to be like you too! :) 

Sep 11, 2008 03:36 PM
Paul Viau
Nova Scotia Real Estate Blog - Halifax, NS
Nova Scotia Real Estate Blog + Photo Services

I will often use the wide angle lens - 10-22mm and then shoot with the 17-85mm just to show both perspectives of certain rooms . But the wide angle takes by far more picts. I just got fed up with the whole industry in my area and decided that if I'm going to take my own photos , I was going to  be the best!

 

Sep 15, 2008 10:40 AM
Bryce Mohan
Bryce Mohan Photography - Bellevue, WA

This is the post that just won't die (which is fun!). ;)

Lynn, just one. 5D, 17-40mm(L) and the 24mm TSE (L). I shot only digital SLR photos at each shoot. :)

Doris, thanks for stopping by. :)

Robyn, I don't know anyone down there but I'm sure there are good photographers just waiting to work with you. Thanks again. :)

Paul, cool! Good for you. :)

Cheers, -B

Sep 23, 2008 10:46 AM
Jeff Engle
Neighborly Realty - Lincoln, CA
PlacerAreaHomes.com

I love your point "I just got fed up with the whole industry in my area and decided that if I'm going to take my own photos , I was going to  be the best!"  There is nothing wrong with real estate agents doing their own photography, but... there is a different skill set involved for sure.  You also make a good point about too many wide angle shots and portrait vs. horizontal format.  The format depends more on what the end purpose is than the subject sometimes.  Thanks for the informative post.

Nov 06, 2008 12:43 PM
Jessica Hughes
Ambiance Staging - Boulder, CO

Bryce~  thanks for pointing me to your blog, I love your work!  I also love the "Bryce~ Quirky in a good way" marketing strategy!  I totally agree with you on the narrow shots, but it hasn't caught on here in Colorado as much; so I have a bit of an uphill road.

Also, lets be honest! Narrow shots normally work much better in higher end homes (a close-up of the carpet stains is never a good idea!). The subject matter is worthy of closeness and the viewers likely be more appreciative of the artisitic aspect.

One other thing I'd like to mention is that the homeowners often like to have these artisitic renderings of their home.  And builders I've worked with also like to have these close-ups to embellish their portfolio.

Question? Do you also do HDR (high dynamic resolution) photography?

Nov 11, 2008 09:22 AM
Debbie Wheeler
Real Estate Staging/Rooms Rearranged, LLC - Chandler, AZ
Chandler, AZ Rooms Rearranged RESA, IRIS

Bryce - I wish I had your knowledge of photography....you are amazing.  Thanks for sharing.

Nov 11, 2008 11:25 AM
Terrylynn Fisher
Dudum Real Estate Group - BuyStageSell.com - Walnut Creek, CA
HAFA Certified, EcoBroker, CRS, CSP Realtor, Etc.

Just shows you why a good photographer on the team is essential. This is way too much for me.  thanks for sharing with us. 

Nov 11, 2008 11:50 AM
Blatt + Cutino
Coldwell Banker Realty - Monterey, CA
Broker-Associate 831/206-8070*Call today*

thanks for sharing the great photos!

Nov 13, 2008 08:12 AM
Anita Hoppenstand
A1A Home Staging LLC - Palm Coast, FL
A1A Home Staging LLC

Bryce, your photos are incredible and inspiring.  I stumbled on your blog because I am now searching for a new point and shoot camera with wide angle capabilities.  My biggest challenge is capturing the interior shot in a flattering light but also capturing the view out the window (in my case ocean or water, either close or distant).  I usually end up with either a dark room and beautiful outdoor color, light, etc., or beautiful room and no view out the window.  Do you know if there are any affordable point and shoot cameras that can help me get the lighting right and capture the images I need?  Your photos with outdoor views also show beautiful light indoors.

Thanks.

Jan 02, 2009 08:29 AM
Kathy Riggle
STAGING SMART N SOLD - Houston, TX
Houston Home Staging

Thanks for the excellent instructional post! The internet has made photography crucial to marketing a property successfully.

Jan 02, 2009 09:40 AM
Kevin Cavanaugh
Keller Williams Hudson Valley Realty - Tappan, NY
Lic. Associate Broker, ABR, GREEN

Bryce, that was really great.  The upper photos really have way more impact and appeal to my eye.  I can't wait to try that out!

Jan 19, 2009 12:38 AM
Mindy & Jay Robbins
Robbins Real Estate - Dallas, TX
Expect Excellence from Robbins Real Estate

Great information and photos.  I love the wide angle for indoors and use a 18-55 for the outdoor shots.

Jan 21, 2009 02:37 PM
Kay Van Kampen
RE/MAX Broker, RE/MAX - Springfield, MO
Realtor®, Springfield Mo Real Estate

If only I had beautiful homes to take photos of.  These photos are awesome!  I'm trying to learn more about my camera right now and you have tons of information.  Thanks!

Jan 23, 2009 12:40 PM
Michael Yearout
Michael Yearout Photography - Breckenridge, CO
Michael Yearout Photography

A good close up (what I call a detail shot) can be really effective when it is accompanied by other wide angle shots showing how the detail shot relates to the overall room.  It gives the potential buyer a sense of the "attention to detail" the owner has gone to.  I've done extreme close up shots of fixtures to show that "attention to detail" and they work in the same manner. 

Mar 12, 2009 05:16 AM
Kevin Vitali
EXIT Realty Beatrice Associates - Middleton, MA
Helping Massachusetts Home Buyers and Home Sellers

Im not seeing the pics?  am i missing something?

 

Jun 23, 2010 09:57 AM
Mark Gridley
eXp Realty, Reinventing the National Real Estate Office! - Fountain Hills, AZ
TecKnow Real Estate Agent, Fountain Hills, AZ

Hmmm would your repost the pics? They seem to have went MIA?

Nov 20, 2010 04:22 AM
Paul Viau
Nova Scotia Real Estate Blog - Halifax, NS
Nova Scotia Real Estate Blog + Photo Services

Canon makes a 10-22mm wide angle. I correct any barreling with photoshop. The lense is so good that you can't tell the difference.

Apr 27, 2011 02:40 PM