I bumped into two very thought provoking blogs about wide angle shots. One of the super things about this forum is the great variety of interest and opinions the members bring to it.

I'd like to highlight these two interesting questions, add some detail of my own and hopefully broaden the discussion a bit.

- - -

First off, Kathy Neilson, a Stager asks us to consider that wide angle shots may not always the best marketing in her blog; Choosing the Right Photo.

She is making the point that sometimes a narrow, more intimate shot can be highly effective also.

I think she makes a very good point. Too often when shooting listings we (myself included on occasion) tend to think 'wider is better, wider is better' without giving proper consideration to how to best showcase the feel of a home.

I will share with you that the top competition in my field (an excellent photographer btw) has made a brand of shooting highly stylized 'narrow' shots that while not showing the full space, transmit tremendous mood / ambiance.

I'll include below a few examples of my own in this category to hopefully spur your creative thoughts when you are out shooting:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

- - -

Secondly Lee Jinks, a Realtor reminds us that one can go to extremes on the wide angle front in his blog Can a lens be too wide?

Here Lee is looking at different lens types (by focal length) and sharing some examples about how different levels of distortion might impact the overall photo, both artistically and in terms of how 'realistic' a representation it is of the space.

Lee makes some very good points and I hope you stop by his blog. I do want to add some details I think it's important to consider when working at wide angles.

Let's start by looking at the 35mm standard, the 50mm lens. This is often called a 'normal' lens as it closely approximates human vision. If you are into photography you've probably heard this all your life. Actually, that's only sort of true.

Try this expiriment if you will, sit and one end of the room and look across it. Chances are good you are 'seeing' about a third of space (center) in focus and that indeed does match roughly the view one might get from a 50mm lens (on a full frame sensor). However, do you see anything off to the side? Of course you do, because you have peripheral vision.

Unless you've hade some majaor damage to your eyes or brain you actually 'see' a very wide horizontal image, the center is sharp and the sides are blurred. Ever wonder why movies are shot in wide horizontal format? It's actually a closer amalgam to what you are seeing on a daily basis.

I'll go so far to say wide angle shots are closer to human vision, excepting that they are typically sharp across the whole image and they also introduce certain spatial distortions such as volume animorphosis.

This brings me to my second point:

There's a huge difference between an inexpensive wide angle lens and an expensive one.  Cheap wide angle lenses often suffer from severe barrel, complex, and volume animorphosis distortion...some even throw in pincushioning at the center for good measure!

However, all is not lost.

It is quite possible to work at very wide angles and still produce high quality images that don't look like a bad acid trip. Here's a few example of images on the extreme wide angle end (~17mm). I think it's fair to say if I hadn't made a point of telling you how truely wide these shots are your first impression wouldn't be; 'wow, those are some really wide / distorted images". Chances are good you'd simply focus on the pleasing aspect of the image. But as Lee correctly points out, that's entirely up to you. :)

Cheers, -B

 

Photographers
 
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50 Comments on Two important things to consider about 'wide angle':

MAY
14
2008
206,144 Points 13 Featured Posts Outside Blog

Bryce,

I LOVE your camera angles -- they are so stylish!  Thanks for sharing these excellent pointers about photography.

7:22pm • #1
181,644 Points Outside Blog

I still have problems with the closeup in the house pictures but have seen it used effectively.

9:14pm • #2

I point out often that the first and best choice is to hire a competent professional photographer, then you don't have to worry about all of this.  Thanks Bryce, you make some great points and you are very good at what you do.  We all benefit from your knowledge.

10:33pm • #3
MAY
15
2008
135,935 Points 15 Featured Posts Outside Blog

Bryce - I like the stylized close ups there is something more emotional in them the the wide angle shots.  I think it might be nice to incorporate both in a marketing campaign. 

I really like the under the counter shot of the oven.  It's quirky in a good way.

11:40am • #4

Bryce ~ in my ever expanding knowledge in this aspect of the field of staging, I thank-you for your contributions.  I appreciate you sharing your talent and expertise.

Love your photos!

~S~

12:52pm • #5

It looks like every listing you have is absolutely beautiful! I like the combination of narrow and wide photos.

2:29pm • #6
379,053 Points 3 Featured Posts Outside Blog

Nice article. I like the idea of the narrower, taller shots in some rooms, to mix it up a bit. Beautiful pictures (of course I'm sure it helped that they are photographs of some stellar houses.)

3:53pm • #7
4 Featured Posts

Great points Bryce.  You're right about the narrow shots.  It's funny, I just recently wrote a blog about redesign and in it, I included a couple of photos I had taken of my work.  To be different, I decided to crop them in Picnik before adding them to the blog to showcase just a section of the photo - they turned out long and narrow.  I was really pleased at the look and put them in just like that.  I wasn't sure if people might think it looked odd, but I'm glad to see that you use narrow shots.

3:53pm • #8
136,435 Points 12 Featured Posts Outside Blog

Bryce: Your work is beautiful. Thank you for this very informative post. I would love to be able to afford to hire a professional photographer for all my projects, but can't, not at this time anyway. I use a Nikon D40 with a Nikor 18-55mm lens and a tripod. After dropping my camera for, like, the 40th time, I find myself in the market for a new lens. Any suggestions? I mostly use the 18mm end of the range and occassionally zoom in a little tighter, but never as much as 55mm. I usually prefer not to use flash, hence the tripod. I'm willing to spend some $$ to get the right lens (and try not to drop it:-)).

Thanks in advance.

4:22pm • #9

We really need to see Bryce's recommendation to your lens question, but Nikon makes a nice 12-24mm lens.

4:33pm • #10
190,508 Points 4 Featured Posts Outside Blog

Bryce - I could sit and stare at your photos for hours.  Your work is superb!

Thanks for the mention of my blog.  I finished another staging project today and will be giving the agent a variety of different angles from which to select from.

Kathy

5:32pm • #11
3 Featured Posts

Bryce,

This just makes me more convinced than ever that I need to leave photography to the professionals. Your work is gorgeous!

11:36pm • #12
MAY
16
2008
108,692 Points 11 Featured Posts Outside Blog

Bryce, your work is great. Hopefully more Realtors will see the value in using professional photographers.

Sometimes for shots I turn my ultra-wide angle on it's side to get a long narrow shot more suitable to the room.

Dane

8:34am • #13
Outside Blog Hit Router

Bryce,

This is a great blog!  I like using the wide angle pictures for marketing, the distortion makes any room look larger, which is a good thing for real estate internet photos.  Love your photography!

10:39am • #14
MAY
18
2008
1 Featured Post

Bryce- Great photos and great points about the wide angle lenses.

7:34pm • #15
490,437 Points 50 Featured Posts Outside Blog

Bryce: I'm learning and catching on..... Thanks for the break-down and bite-size knowledge.

10:38pm • #16
MAY
19
2008
12 Featured Posts

Maureen, thanks very much.

Gene, opinions vary, shortly after I wrote this blog I took on a new client who is very succesful in the pacnw...as we were talknig about style they said 'And please, none of those narrow artistics shots, I prefer it as wide as possible.' They may not even be needed depending on who you are working with. :)

Lee, thanks...of course many folks here also do a very good job with there shots. Professional photography is a great tool to have in your 'kit' but is not needed at all times.

Maureen, I tend to use a sort of 80-20 rule (good old P.'s rule) when it comes to wide vs narrow shots respectively. BTW all my new marketing now says 'Hire Bryce, he's quirky...but in a good way.' :P

Susan, thank you. :)

Irina, not every contract is as photogenic unfortunately but I like a good challange. :)

Cindy, it doesn't hurt. These are all nice properties and that's very helpful.

Charlene, cool...it sounds like you have good instincts. Keep trusting them.

Michelle, not every listing needs a professional by any means...and many folks here are very good when it comes to representing their listings photographically.

I'm not super familiar with the nikkor equipment, being a cannon guy myself. Just keep in mind that your D40 is a 1.5x crop camera. So any lens you mount will multiply it's rated focal length by 1.5x. Chances are good that whatever wide lens nikkor produces will be good quality. In my opinion no current wide angle lenses exist for SLR's that are superb. All have compromises. This isn't for lack of trying. It's very difficult to manufacture a wide angle lens with the same clairty of say and 85mm.

Lee,  Thanks for adding that, that's probably the lens of choice for Charlene. :)

Kathy, thank you for bringing the topic up (heck, I jsut added on to your thought).

Susan, Professionals are great but keep working on those skills...there's no reason you can't learn to be just as good (or better) if you are willing to work at it. :)

Dane, that's exactly right...the 'narrow' shots above are still wide angle (17mm) they are simply shot vertically and much closer to the subject so the overall photo is 'very close'.

Michelle, thanks...opinions differ on that...some of my clients enjoy the the fact rooms look larger and some prefer to reduce that impact as they feel this misrepresents the property and leads to dissapointment when buyers view it. I simply shoot it the way they prefer unlees they leave it up to me (in which case I typically favor a wider view for mist shots, and a narrow view for some).

Kim, thanks very much.

Loreena, thanks for stopping by. Always nice to hear from you. :)

Cheers, -B

3:14am • #17
MAY
21
2008
171,710 Points 1 Featured Post Outside Blog

Bryce, Good post, and thanks for the tips.  Love the pictures too.

10:37am • #18
172,254 Points 2 Featured Posts Outside Blog

Great examples in the photos that you used.  The narrow shots are very interesting.

4:38pm • #19
12 Featured Posts

Bob, thanks very much.

Donna, glad you like them. Lately I've been working to include more of these types of shots.

Cheers, -B

5:21pm • #20
MAY
22
2008
379,053 Points 3 Featured Posts Outside Blog

For staging, I regret buying a wide angle. I lose all the details.  It was so highly recommended on AR.  For REA, I think it would be great.

1:42pm • #21
JUN
17
2008
188,148 Points 19 Featured Posts Localism Sponsor Outside Blog

Hi Bryce...This is my first visit but certainly not my last. 

Your 'narrow' shots work for me.  They are just a tease of how much more there is to see in these spaces.

Thanks for sharing your talent.

Kathleen

9:38pm • #22
12 Featured Posts

Cindy, good point...wide angle VA can cause a lot of smaller details to vanish. This is fine for a balanced room shot but not so hot when it';s those small details you need to capture.

Kathleen, thanks for stopping by...glad you like the shots.

Cheers, -B

11:54pm • #23
JUN
18
2008
1 Featured Post

So, has a realtor ever asked you for pictures and then uploaded one of these vertical shots onto the MLS that - at least in my area - only formats online as a landscape shot? Just asking because I've seen some very WIDE toilets, etc and grimace at the thought that the realtor JUST DOESN'T SEEM TO NOTICE THE DIFFERENCE!

12:50am • #24
12 Featured Posts

Janis, that's an interesting question. Just recently I got into a...uh, friendly discussion with one of my clients (never argue with a client) about vertical shots.

You see, I did a little snooping into the MLS's actual hard requirements for resolution, and I found a sort of loophole if you like (or at least a bit of wisdom about how it treats images).

Forgive me this once for not stating it directly (few of my direct competition seem to go to this level of detail for their clients and I'd hate to be training them with my blogs).

Anyway, I have a few scripts I run on MLS images to be sure they display correctly every time. I also sharpen them specifically to the size of the MLS image which I've seen done maybe three times ever by any other photographer.

Anyway, long story short I convinced my client to try uploading the image and, as expected it looked fine.

The lesson here is, if you are giving images to a client - be sure they will display correctly and match the MLS. Call the MLS if necessary, run tests to determine sizes, whatever it takes.

It's an important customer service issue but it's also about peace of mind...if you are sure of how it displays - you'll be confident in the work you turn in.

Anyway, back to your specific question. Wow...that's bad if the realtor doesn't notice (or worse...and more likely...doesn't care).

Yikes. I've never had that but again, I control the image output precisely.

Cheers, -B

 

 

2:50am • #25
3 Featured Posts

Exceptional photos, and great angles.  A reminder from my photo journalism days, find  an unique angle to showcase what most people don't see.  Very well done.

9:47am • #26
1 Featured Post

Hi Bryce,

Thank you for the heads up. I'm NOT a photographer - just a Stager who hates stretched toilets - and yes - I've seen a number of them as well as other stretched rooms here in Eugene. The most annoying of which may be on a realtor's site locally who advertises "free" staging services to clients but obviously doesn't have an acute enough eye to see that some of the images of houses she represents are distorted. As we have heard before, "you get what you pay for."

I have learned to sharpen my images before I put them on my website which makes an amazing difference in crispness! (I was a graphic designer for several years and learned a couple of Photoshop tricks in the process)

10:02am • #27

Bryce,

I always include sending my after shots to the client and their agent. I'm going to include narrow shots now. Thanks for the information. 

Corina
11:01am • #28
JUN
29
2008
AUG
28
2008

Bryce,

Great work! I will definitely be asking some questions in the future. Just got a 40d with a 10 -22mm lense and a 17 - 85 mm. Going to use the wide when I can - Canon makes some wonderful lenses.

 

 

 

 

8:00pm • #30
4 Featured Posts Outside Blog

Love your photos and appreciate your explainations.

I hire a professional photographer to shoot some of my shots as she gets the "money shots' as she calls them. These are like your examples and they are the ones that people comment on. They show the lifestyle of the property. They make the listing stand about above the crowd. I could go on but you already know of what I speak and show it so well.

9:16pm • #31
154,566 Points 5 Featured Posts Localism Sponsor Outside Blog

Bryce - I just had to comment about your great looking photos.  VERY nice!

9:37pm • #32
AUG
29
2008
139,889 Points 2 Featured Posts Outside Blog Hit Router

I always enjoy reading your posts as you teach us something.  Thanks for the great illustrations and photos.  They are stunning.

3:18am • #33
SEP
01
2008
12 Featured Posts

Greg, thanks very much.

Janis, cool...I am with you on those points. :)

Corina, glad I could help.

Stuart, thanks. :)

Paul, have fun with your new equipment.

Sam, thank you. Your comments are appreciated.

Terrylynn, thank you. :)

Cheers, -B

7:04pm • #34
SEP
08
2008
Localism Sponsor

Bryce, how many different cameras do you use in a typical home shoot?  What are your favorite two cameras/lenses?  Do you shoot digital & slr photos at each shoot?

Thanks - I want to be you.  Just to look at all these fabulous homes would be payment enough.  I would just work for free!

5:27pm • #35
SEP
11
2008

Great photos and great information, now if all the homes we listed were as beautiful as your photos we'd have it made.  Thanks

Have A Great Day

10:09pm • #36

Wow truly gorgeous photos.  I try and try, wide angle then crop, verticals, regular lens's, eh, not so hot when I do it.  I would love to hire a professional photographer but  can't seem to find one in Phoenix.  Would you happen to know someone?  Seems like most of them here specialize in portraits.  Does it matter or I am right thinking I want someone with interior photo experience?  I do staging so photos are key..

I just love to look at great photos and wonder how do you do that?  It's quite an art! I want to be like you too! :) 

10:36pm • #37
SEP
15
2008

I will often use the wide angle lens - 10-22mm and then shoot with the 17-85mm just to show both perspectives of certain rooms . But the wide angle takes by far more picts. I just got fed up with the whole industry in my area and decided that if I'm going to take my own photos , I was going to  be the best!

 

5:40pm • #38
SEP
23
2008
12 Featured Posts

This is the post that just won't die (which is fun!). ;)

Lynn, just one. 5D, 17-40mm(L) and the 24mm TSE (L). I shot only digital SLR photos at each shoot. :)

Doris, thanks for stopping by. :)

Robyn, I don't know anyone down there but I'm sure there are good photographers just waiting to work with you. Thanks again. :)

Paul, cool! Good for you. :)

Cheers, -B

5:46pm • #39
NOV
06
2008

I love your point "I just got fed up with the whole industry in my area and decided that if I'm going to take my own photos , I was going to  be the best!"  There is nothing wrong with real estate agents doing their own photography, but... there is a different skill set involved for sure.  You also make a good point about too many wide angle shots and portrait vs. horizontal format.  The format depends more on what the end purpose is than the subject sometimes.  Thanks for the informative post.

8:43pm • #40
NOV
11
2008
4 Featured Posts

Bryce~  thanks for pointing me to your blog, I love your work!  I also love the "Bryce~ Quirky in a good way" marketing strategy!  I totally agree with you on the narrow shots, but it hasn't caught on here in Colorado as much; so I have a bit of an uphill road.

Also, lets be honest! Narrow shots normally work much better in higher end homes (a close-up of the carpet stains is never a good idea!). The subject matter is worthy of closeness and the viewers likely be more appreciative of the artisitic aspect.

One other thing I'd like to mention is that the homeowners often like to have these artisitic renderings of their home.  And builders I've worked with also like to have these close-ups to embellish their portfolio.

Question? Do you also do HDR (high dynamic resolution) photography?

5:22pm • #41

Bryce - I wish I had your knowledge of photography....you are amazing.  Thanks for sharing.

7:25pm • #42
139,889 Points 2 Featured Posts Outside Blog Hit Router

Just shows you why a good photographer on the team is essential. This is way too much for me.  thanks for sharing with us. 

7:50pm • #43
NOV
13
2008
JAN
02

Bryce, your photos are incredible and inspiring.  I stumbled on your blog because I am now searching for a new point and shoot camera with wide angle capabilities.  My biggest challenge is capturing the interior shot in a flattering light but also capturing the view out the window (in my case ocean or water, either close or distant).  I usually end up with either a dark room and beautiful outdoor color, light, etc., or beautiful room and no view out the window.  Do you know if there are any affordable point and shoot cameras that can help me get the lighting right and capture the images I need?  Your photos with outdoor views also show beautiful light indoors.

Thanks.

4:29pm • #45
113,505 Points Outside Blog

Thanks for the excellent instructional post! The internet has made photography crucial to marketing a property successfully.

5:40pm • #46
JAN
19

Bryce, that was really great.  The upper photos really have way more impact and appeal to my eye.  I can't wait to try that out!

8:38am • #47
JAN
21

Great information and photos.  I love the wide angle for indoors and use a 18-55 for the outdoor shots.

10:37pm • #48
JAN
23
201,384 Points 7 Featured Posts Localism Sponsor Outside Blog

If only I had beautiful homes to take photos of.  These photos are awesome!  I'm trying to learn more about my camera right now and you have tons of information.  Thanks!

8:40pm • #49
MAR
12

A good close up (what I call a detail shot) can be really effective when it is accompanied by other wide angle shots showing how the detail shot relates to the overall room.  It gives the potential buyer a sense of the "attention to detail" the owner has gone to.  I've done extreme close up shots of fixtures to show that "attention to detail" and they work in the same manner. 

12:16pm • #50

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Bryce Mohan

Bellevue, WA

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