Part 3 of the Value Proposition Challenge

I have talked about charging more for my services when I was listing homes. At first glance most folks told me I was crazy. Actually I was targeted, focused, and very serious about doing more than the average duck and that cost more that the normal Quacker spent. Not only did I want to get the home sold at the highest and best price but yes I was interested in being paid well for my service. No apologies for that.

When I interviewed with sellers I laid out what I would do. I was very specific in this. I advertised more, I used numerous social media outlets, I got information up and visible within 24 hours, I did wonderful broker's open houses with great food, I met appraisers, handled and all details and was generally available to them 10 hours a day, six days a week. I agreed to release any seller unconditionally if I didn't do what I promised. I generally found that once sellers understood the value of my service they were happy to pay for it, because the bottom line to them was what they would net after all was said and done was better with me than with my competition. 

Yes there are things I am holding back. I currently train other agents in this higher commission strategy and won't give all my secrets away. However the real value I brought to the table was my creativity which I will blog about tomorrow.

When you think about real estate, it is time to focus. I have helped people for close to thirty years in all areas, and made the process not only simple but enjoyable. Why should you go it alone or settle for less? Call me and find a partner to help, direct and get you where you want to be.

Sheila Anderson

The Real Estate Whisperer...... Consultant, Trainer, Facilitator 732-715-1133