Branding, Marketing & Taking Responsibility

Brenda Whitman, Live in Laramie Real Estate - It sure doesn't say "Pepsi!" Even without drinking Coca Cola or having an ice cream float, I was soooooooooo stimulated! 

I'm glad you liked my commentary! Thanks!!!

Belinda Spillman - I loved the nostagia too! Their choice of colors, taste, and style was perfection and it worked! 

I should have asked for stock in Coca Cola for wedding gifts long ago. But as a teenager, I didn't know! 

Brian England - I never could drink it. It did weird things to my digestive system. Over the years, it's just became routine for people to offer a coke. The word just rolls off their tongues as if programmed to do so. 

marti garaughty - Thank you!

I just went through the lontest systems update in my pc history! It's good to be able to log back on and say thank you!

Sheri Sperry - MCNE® - It felt like I was inside a Coca Cola Museum than restaurant. Coke made its mark on us whether drank it or not - it's always been a part of our culture. The book was a revelation and heartbreaking too. 

Sharon Tara - I grew up on fizzies - some tablet my parents gave us to drop inside our water to make it change color and taste. 

When it came to coke bottles and other glass soda bottles which offered refunds, I became a munchkin money-making recycler! I never had an allowance, but if I collected bottles and turned them in for cash, I could keep the money.

Anna Banana Kruchten,CRS,CRB,GRI - I once showed a home in TX who were avid CUBS fans and their entire house was painted that blue color and everywhere you looked, including the front door was painted to support their TEAM. Here in Cowboy Country, it took forever for that house to sell. 

So, they served Coke at Word Camp! What a coincidence - LOL! I hope you had a great time. 

Dick Greenberg - You must have been exposed to Coke your whole life! That's crazy that people drank it for breakfast! 

The book was very shocking and heartbreaking too - but I couldn't put it down! That's why I'm encouraging responsibility in this post. 

George Souto - In the early days of my marriage, my spouse used coke on his cars all the time. Also, I used it for home science projects. Every time one of my kids lost a tooth (except for the earliest ones when the Tooth Fairy got it first), we'd drop a tooth into a glass of coke to see what happened the next day. It did get them to brush more and refuse drinking Coke and other sodas. 

Pat Starnes, Brandon, MS - There sure is a lot of memorabilia! I'm guessing just above every home owner has or had Coke glasses or something in their cabinets at one time. Myself included!!!

Amanda S. Davidson - Every business owner has a social responsibility. It's so important for business owners to implement pilliars of strength to succeed but to also remember their laws of legal and ethical when practicing business and exposing themself to the public. 

It's a hard read, but eye-opening too. 

Doug Dawes - I also felt drawn in and compelled to order something from the menu, even if it wasn't a coke product. For me, even the book was hard to swallow. 

Joy Daniels - We are taught and encouraged to use effective branding and marketing. While this photo clearly shows how effective Coca Cola was in that department, the book reminded me how image can also have consequences. 

Debbie Reynolds - Your words conjured up an image of Happy Days. May you always have "great memories and comfort!"

Roy Kelley - The book was very hard for me to swallow. Even though I'm not a fan of its products, it has infiltrated our lives and sometimes people are blinded by the glamour and the stories that go on behind the business practice. 

John Wiley - You raise a good point. Even though Coke has branded itself with easy recognition it never quits spending exorbitant amounts of money to continue advertising its products. Take for example the snapshot in my photograph. Overwhelming with advertising - right? Yet that was only one wall and the wall extended even larger. The other three walls (including ceilings, ceiling fans, floors and windows) were equally busy with Coke memorabilitia and there was a room set off to the side with more. I'm not sure if it was a gift shop, museum, or private room for parties, but I was curious. However, the store was packed with people and I didn't want to lose my seat. From where I sat, I was full of Coke without any of its formulas going into my body. Pretty impactful!

Endre Barath, Jr. - It is interesting that they went back to glass and their iconic shape and color. Since you're interested in history, someday when you have more time, I hope you read the book and the impact product marketing has on the people who are employed. In sum, a lot happens when a lot of money is involved.