Time is money and in a real estate sale, the buyer and seller do not have any to burn.
From the start, the getting ready to list to hit the market running, delays can creep up. Especially as the seller juggles other duties all of us do in the game of life. Waiting for the painter, delayed because their kids won't clean out their stuff for the staging so the lights, camera, action can unfold. All the treasure left behind after the youngsters flew the coop out into the wild blue yonder. Getting the estate heirs to agree on a price, on whether or not the appliances stay or disappear. And the calendar now playing on the kitchen wall. There are hot and cold times of the year best suited or not so much for marketing a property.
A real estate buyer should not have to wait, to dig, scratch and struggle for property information. The agent or broker who does not put the time into marketing leaves the buyer guessing. Forming their own hit or miss conclusions on a property listing. Left alone to figure out by themselves how this property differs from the others.
When all the listings sound and look alike with the hurry scurry thrown together skimpy details.
This is the biggest purchase or sale most ever make with your help. Provide a mountain of information so the buyer and seller can drill down deep to clear up unknowns. To get much needed answers to real estate questions.
Be Johnny on the spot, the little red hen in the how can I help you information transfer quick like a bunny but be thorough process.
The real estate buyer wants all the information upfront without the delay, arm wrestling to learn more about each and every current property listings. So they can sort and filter based lots of facts, figures, maps, plats, etc. The whole nine yards upfront on each and every listing please. Not too little details, just a couple hurried shot and uploaded images and no video, no helpful blog posts on the FAQ, not much in the way of descriptive narrative detail. It creates uneasiness, keeps the customer or client in the dark. Lost in the woods where they are having trouble getting their real estate bearings.
Taking days to get a call back or an answer to several emails requests for what should have been posted online in the first place is a big lack of service problem.
There are some in the real estate audience that wait until the out of town buyer darkens the agency office door to take them seriously. But like pizza or Chinese take out, the information needs to be delivered to the real estate buyer out in the audience eight days a week. To expand the market reach way way beyond just fishing for a buyer in a small local pool of purchasers.
Make it fresh, load the buyer and seller up front with home style super sized information sessions. Fritter their time and they flit. They are gone, bye bye. Read the full article on "Maine Real Estate Buyers And Sellers Don't Have Time To Waste".