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Does your blog signature comply with your state rules?

By Roy Kelley

Industry Observer with Retired

January 25, 2018 03:30 AM

Does your blog signature comply with your state rules?

I have noticed that some ActiveRain bloggers have not used their blog settings to create an automatic blog signature to include their contact information for their readers. Some do not even include a business address that identifies their location. I recommend providing information that will facilitate contacts and referrals.

Please keep in mind that your state probably requires certain information to be included as part of their advertising rules. For example, in Maryland, the full name of the brokerage must be conspicuously included. If the brokerage is a franchise, the full name must be included. When we use an individual phone number or an email address, the phone number of the broker or the branch office manager must also be included.

Take time to check on the requirements in your state and include the information in your automatic blog signature. Include your license number when that is required.

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Hannah Williams

HomeStarr Realty - Philadelphia, PA

Expertise NE Philadelphia & Bucks 215-820-3376

Great info here Roy Kelley so glad this was Featured

Jan 26, 2018 01:05 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Deepak Chauhan Asso-Broker, MLO

Versailles Property - Irvine, CA

Your Solution-Oriented Realtor

Well I never open your blog to see the blog contents, I like your flower pics

Jan 26, 2018 01:34 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES

Tropic Shores Realty - Ich spreche Deutsch! - Spring Hill, FL

Florida Waterfront and Country Club Living

Roy, definitely good advice. I often wonder where a blogger is located.

Jan 26, 2018 06:04 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

John Wiley

Fort Myers, FL

Lee County, FL, ECO Broker, GRI, SRES,GREEN,PSA

Great reminder. I thought I had the automatic signature set only to find out after posting that it was not there.

Thanks

Jan 26, 2018 06:52 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Lisa Von Domek

Lisa Von Domek Team - Dallas, TX

....Experience Isn't Expensive.... It's Priceless!

Great reminder for everyone on staying on top of their state's rules Roy Kelley

Jan 26, 2018 07:07 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Cynthia Larsen

Cotati, CA

Independent Broker In Sonoma County, CA

Good point, Roy! Per California law, I should have my license number next to my brokerage name. I will fix that as soon as I can figure out how to update my signature, LOL!

Jan 26, 2018 07:08 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Marte Cliff

Marte Cliff Copywriting - Priest River, ID

Your real estate writer

I'll join the chorus, and add email to the mix. I think every agent should include their location on their website, on their blog, and in their email signature - whether or not state laws require it.

Jan 26, 2018 09:39 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Debra Leisek

Bay Realty,Inc Homer Alaska - Homer, AK

You are absolutely right Roy! Its good to comply but it also is good to let people know al the information they need to reach you and remember you!

Jan 26, 2018 11:16 PM

2

Roy Kelley

Gaithersburg, MD
Anna Hatridge

Farmington, MO

Anna Hatridge

R Gilliam Real Estate LLC - Farmington, MO

Missouri Realtor with R Gilliam Real Estate LLC

Great reminder to check and refresh signatures at the beginning of the year. Can save a lot of trouble later.

Jan 27, 2018 04:35 AM

1

Roy Kelley

Gaithersburg, MD

Liz and Bill Spear

Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH

Transaction Alliance Cincinnati & Dayton suburbs

The EHO icon is often missed, although I see that ActiveRain has added it to the footer so perhaps that would be enough in a pinch.

Jan 27, 2018 06:14 AM

1

Roy Kelley

Gaithersburg, MD

Dorte Engel

RE/MAX Leading Edge - Bowie, MD

ABC - Annapolis, Bowie, Crofton & rest of Maryland

Dear Roy,

Good idea, not just for compliance, but also so people can find you.

Jan 29, 2018 08:37 AM

1

Roy Kelley

Gaithersburg, MD

Jeff Dowler, CRS

eXp Realty of California, Inc. - Carlsbad, CA

The Southern California Relocation Dude

Hi Roy

Great reminder to check on what's required, and to not ake assumptions. Our state just implemented some new changes in 2018 for what is required in advertising for agents, brokers, etc. It keep getting more complicated.

And even if not a requirement, letting others know where you are (city, state) and how to get in touch is kinda important.

Jeff

Feb 03, 2018 12:46 PM

1

Roy Kelley

Gaithersburg, MD

Roy Kelley

Retired - Gaithersburg, MD

I see many blog signatures that do not include an office address. These members do limit referrals.

Feb 04, 2018 05:35 AM

Mary Jo Quay

H360homes.com - Minneapolis, MN

I Move You Home

Good thoughts, and reminders. I don't use an office address because my office is miles from where I live and work. I've worked virtually for many years, and if clients see an address outside their market, they tend to question what you are up to speed on. Maybe partial address?

Feb 04, 2018 10:05 AM

1

Roy Kelley

Gaithersburg, MD

Jan Green - Scottsdale, AZ

Value Added Service, 602-620-2699 - Scottsdale, AZ

HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Great post Roy! I'll take a look :)

Feb 05, 2018 05:05 PM

1

Roy Kelley

Gaithersburg, MD

Roy Kelley

Retired - Gaithersburg, MD

Thanks so much for stopping by. It is always good to hear from you.

Feb 06, 2018 04:33 AM

Zurple Marketing Team

Zurple - San Diego, CA

Zurple, Client Generation Software for Agents

Very good point!

Feb 06, 2018 08:03 AM

1

Roy Kelley

Gaithersburg, MD

Pat Starnes-Front Gate Realty

Front Gate Real Estate - Brandon, MS

601-991-2900 Office; 601-278-4513 Cell

I made changes to mine today, BEFORE seeing your post. Great minds think alike! But this is a very important message to all of us to be sure we are compliant.

Feb 06, 2018 01:11 PM

1

Roy Kelley

Gaithersburg, MD

Roy Kelley

Retired - Gaithersburg, MD

Many of our ActiveRain members need to add some state required information to their automatic blog signatures.

Feb 07, 2018 04:47 AM

Roy Kelley

Retired - Gaithersburg, MD

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Mar 26, 2018 05:37 AM

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