Special offer

The Power That Sets You Apart: Your Peculiarities.

By
Services for Real Estate Pros with PropertyMinder, Inc.


ActiveRainers,

Remember the song "Different" by Cass Elliot? 

When I was smaller, and people were taller, I realized that I was different. 
I had a power that set me apart. I learned to take it, to use it to make it. 
It's not so bad to be different. To do your own thing, and do it heart!

Why do I bring this decades-old gem of a song up?

Well, one of our clients, Scott Yesitis, an agent in business for 30+ years, just recently considered using each syllable in his last name Yes-It-Is as part of his branding (specifically, his business slogan). 


After some pondering, I came up with:

“With Scott Yesitis, you can guarantee:

Yes it is the right time to sell!
Yes it is the right time to buy!

No doubts. No stress. No fear.
Just reliable, professional service.”

The point of the matter? The moral of the story? The bottom line? 
Don't wait to own what's different about you, and use it to your advantage.

Irrespective of whether or not some may find something about you unusual, strange, or weird -- work with what you got that will make you that much more memorable.

 

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

 Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

SIGN UP to receive our emails!

Free, weekly, extensive insight on how to increase your listings, fully nurture your buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts (includes direct access to cutting-edge real estate marketing technology designed in the heart of the Silicon Valley).

Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Ah good old Mama Cass Eliot, great parallel, BTW remember Michelle from the same group? She lives in West Los Angeles:))Endre

May 30, 2018 10:41 PM
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

Thanks, Endre Barath, Jr.! I sure do remember Michelle - I think she's the only remaining "mama" with us today from The Mamas & The Papas.  - Tim

May 31, 2018 10:32 AM
Maria Sapio
Keller Williams of Central PA - Carlisle, PA
Real Estate Agent- Carlisle, PA. Mariasapio.com

Thank you for a very thought provoking post.  Our uniqueness is our strength!

May 31, 2018 11:20 AM
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

You're very welcome, Maria Sapio! And thank you for affirming this message/post! - Tim

May 31, 2018 11:24 AM
Sybil Campbell
Fernandina Beach, FL
Referral Agent Amelia Island Florida

I think Mama Cass had one of the most beautiful voices in recent history. Thanks for sharing this.

May 31, 2018 07:06 PM
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

I agree, Sybil Campbell. Such a tragic loss when she passed away so young. - Tim 

Jun 01, 2018 11:13 AM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Hi Tim,

I loved the Mamas and Papas and, especially, Cass Elliott.  Our uniqueness IS our strength if we make it so. 

Jun 14, 2018 02:50 PM
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

Hi Carol Williams! Weren't they (especially Cass) SO great? Thank you for reaffirming this. Own your uniqueness and you will go far. Always speak and live your truth.  - Tim

Jun 14, 2018 02:58 PM