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Should Home Buyers Ask for Seller Concession in a Seller’s Market?

By
Real Estate Broker/Owner with Cam Realty and Property Management

Should Home Buyers Ask for Seller Concession in a Seller’s Market?

Seller Concession is when the Buyer is asking for the Seller to pay all or part of their closing costs mostly associated with their mortgage. When a Buyer asks for a Seller Concession, it does not mean they do not have the Cash but simply means they(Buyers) don’t want to use the cash they have towards their closing costs. There are different ways to ask for the seller to pay part or all of the Buyer’s closing costs. How about asking for Seller concession in a Seller’s market?

In certain areas of Central Florida, listings receive multiple offers within the first couple of days of being on the market. If you are a Buyer putting an offer on a house in an area where there’s low inventory and high demand, it is a Seller’s Market and you have to keep in mind that you might be in a multiple offer situation.

For example, if the list price is $300,000 and you HAVE to ask for seller concession in the amount of $10,000, you might think about offering $310,000 including $10,000 towards Buyer’s closing costs. Your offer is over the list price by $20,000, however, $10,000 of that is to pay for your closing costs and Seller will still get $10,000 over the asking price. This is of course if you really want the house! Keep in mind, the home must appraise for the contract price unless you(the buyer) will be waving the appraisal contingency.
Offering below list price and asking for Seller concession will most likely result in “rejection of your offer”.
Prior to writing the offer, your Realtor should analyze the data of Active/Pending and Sold comps in the area including days on market, list price/sale price ratio, number of Cash transactions vs financing.
Real estate is very local, ask your Realtor whether it’s a sellers or buyers market and proceed accordingly. Don't give up if you don't win in a multiple offer situation, continue looking and making offers. There's a light at the end of the tunnel, however, your offer should be one that a seller will select. Show them the reason.

If you’re looking to buy or sell a home in Clermont, Minneola, Winter Garden areas, I would love the opportunity to speak with you. You could call me at 407-929-1852, email bethatalay@gmail.com or visit my website at  www.WhereToLiveInOrlando.com

 

Should Home Buyers Ask for Seller Concession in a Seller’s Market?

 

Comments(53)

Ron Aguilar
Gateway Mortgage Group - Saint George, UT
Mortgage & Real Estate Advisor since 1995

Thanks for the excellent and timely subject to share. The comments from others was also useful for me as a Mortgage lender.

Jun 22, 2018 07:22 AM
Beth Atalay

Thank you for your comment Ron Aguilar 

Jun 22, 2018 08:26 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Beth

Asking for concessions in our seller's market is an uphill battle unless you offer a comparable amount over asking. Even then, with multiple offers, I think the chances of acceptance are pretty slim. Congrats on the feature.

Jeff

Jun 22, 2018 07:26 AM
Beth Atalay

Hi Jeff Dowler, CRS, in my area, it's common, especially for homes under $250,000. 

Jun 22, 2018 08:27 AM
Dennis J. Zisa & Associates, Inc.
Dennis J. Zisa & Associates, Inc. - Camden, NJ
31 years in So. Jersey and the Greater Camden area

Sellers are often hesitant to go with the "raise the price- allow seller concessions" scenareo for appraisal reasons. Even if the property is worth the increased contract price, there is always the potential of a "bad" (overly conservative) appraisal.

Jun 22, 2018 07:36 AM
Beth Atalay

That's a great chance to take Dennis J. Zisa & Associates, Inc. 

Jun 22, 2018 08:28 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Beth,

Congratulations on your well deserved star for this post.  What you suggesting is a wonderful way to work with the concept of seller concession.  Wishing you a super wonderful weekend. 
A

Jun 22, 2018 08:19 AM
Greg Mona
West USA Realty - Scottsdale, AZ
Professional Real Estate Representation for YOU!

Hi Beth Atalay. This is a very common occurrence in our local market, especially on the lower end of the pricing spectrum. We find that you still can get concessions to work, but to do so the seller needs to feel like they still "won". I realize that sounds bad when you read it, but it is a true statement. Some of the previous suggestions of offering enough over the asking price to cover the concessions and then some is a good route to take, but as you pointed out, there is the appraisal issue to overcome. There is no "one size fits all" answer for this situation. 

Jun 22, 2018 09:00 AM
Melissa Spittel
Coldwell Banker Residential Brokerage - Westminster, MD
"Achieving Results Together "

They can ask, but they need to be prepared for the possibility of rejection. Buyers need to listen to their agent's advice regarding the market, instead of listening to everyone else.

Jun 22, 2018 10:03 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Back when I was an agent we often had to ask sellers to chip in on closing costs. We increased the offer by that much, but then the sellers - once they understood the concept - were concerned about being expected to pay a commission on those extra dollars. We had to write it so the commision was calculated on the price before the addition of closing costs.

Jun 22, 2018 10:46 AM
Doug Kaller
Academy Mortgage, Reno, NV - Reno, NV

Hi Beth, So many of the entry level buyers need some help from the seller in order to buy a home. Even though our market heavily favors sellers, my clients have success when asking for 1-1.5% in seller concessions. Often, the seller will agree. If the seller counters saying they won’t pay the concessions, my clients counter the counter adding the amount of the concession to their offer. Although we are sometimes outbid, this strategy works most of the time. For many, it’s the difference between becoming a homeowner or not.

Jun 22, 2018 12:07 PM
Dan Jasmer
Fine Properties - Sarasota, FL
Changing the way you look at real estate

So many factors to discuss with buyers and sellers when faced with this scenario. As you stated Beth, our advice and strategy is all dependent on the hyper local market at the time of offering. Great advice and explanation for buyers and sellers...and agents who haven’t had this experience. Thanks!

Jun 22, 2018 12:13 PM
Jan Green - Scottsdale, AZ
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Great timing for this blog.  Sellers rule the market and can be selective when receiving multiple offers.  Knowing the market is key when writing an offer for a buyer who needs closing cost assistance.  It's key to use an experienced agent who knows how to structure an offer!   Great post!

Jun 22, 2018 09:21 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

In my market Sellers do not want to hear any contingencies and they get even annoyed when the buyer wants to make sure that they can deliver it with a Clear Title:))Endre

Jun 22, 2018 10:47 PM
Matthew Klinowski, PA
Downing Frye Realty - Naples, FL
Naples Golf Guy | Find Your Dream Lifestyle

It's rare to do seller concessions in our market and it is usually associated with affordable housing.  Since there are typically multiple offers on low priced homes in our area, the buyers usually go for the cash offer.  It all really depends on your market. 

Jun 23, 2018 05:16 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Beth Atalay,

I'm glad to see your post featured! Its a great question and I've seen some good answers. I agree with Michael Jacobs "it's important to know/ understand your local real estate market. Something that is considered "normal" or "customary"  in an area can be mis-interpreted in another."

Jun 23, 2018 06:28 AM
Beth Atalay

Hi Dorie Dillard, indeed, real estate is local and what works in my area may not be acceptable in other areas. 

Jun 28, 2018 05:42 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Hi Beth... there are ways to get seller concessions in a seller's market... the buyer just has to make it worthwhile for the seller. Each situation will be unique. It's just that in a seller's market buyers shouldn't consider seller concessions "a given."

Jun 23, 2018 08:30 AM
Beth Atalay

Hi Nina Hollander, you're so right, they can not assume as not all sellers will agree to it. 

Jun 28, 2018 05:41 AM
John Wiley
Fort Myers, FL
Lee County, FL, ECO Broker, GRI, SRES,GREEN,PSA

Beth, this is a great informational post.

Buyers need to understand the market before they start asking for concessions.

With a financed deal, will the property appraise for the amount of their offer?

How much do they really want the house?

Are they prepared for a quick rejection of their offer?

This is why it is imperative for buyers to secure the services of a real estate agent that knows the market and how to present offers. Then they should heed the advice of the agent.

Thanks for a great post.

Jun 23, 2018 02:29 PM
Beth Atalay

Good morning John Wiley, there are so many agents out there to choose from, selecting the right agent is so very important. Have a great Thursday! 

Jun 28, 2018 05:40 AM
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

This is a tough question, especially for those first time buyers.  They usually have enough for a DP and a few moving expenses--not all the escrow $$.

Jun 24, 2018 06:13 PM
Beth Atalay

Good morning Mary Hutchison, SRES, ABR, in my area, it's not unusual to see seller concession but I must admit, not all sellers favor it. 

Jun 28, 2018 05:39 AM
Karen Feltman
Cedar Rapids/Iowa City, IA KW Legacy Group - Cedar Rapids, IA
Relocation Specialist in Cedar Rapids, Iowa

When you represent the buyer, you need to be able to give the very best advice and information to your client.  They look to us to assist them.  If they need closing costs, we need to make sure that they are able to get the best terms available in the market.  And try to do our best to make sure that they get the house that they want.  Great post.

Jun 25, 2018 02:16 PM
Beth Atalay

You're absolutely right Karen Feltman 

Jun 28, 2018 05:38 AM
Jake Donnelly
Liberty Home Mortgage - Independence, OH
Jake The Mortgage Guy - 440-781-8808

I think its a win win for both parties. If the seller has a certain "net" amount they have to take home....that number should always be met. Help the buyer out by increasing the purchase price to cover costs. 

Buyer is happy because it keeps money in their pocket...seller is happy because they get their net and sell their home for more! I think this should be taken into consideration on every contract. 

 

Make everyone happy!!!

Jun 26, 2018 07:06 AM
Beth Atalay

Good morning Jake Donnelly, great strategy, let's make everyone happy. 

Jun 28, 2018 05:38 AM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Find out what the seller wants and needs and give them what is important to THEM! You're so right, it absolutely CAN be worked out - you just have to know what is important to the sellers and go above and beyond with that to get your buyers' concessions! It's a great give-and-take!

Wonderful post, Beth! Happy Thursday!

Jun 28, 2018 08:44 AM
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

Yes! Buyer's Agents should carefully counsel their buyers about asking sellers to pay closing costs and/or other concessions in a sellers market. It can make the difference of WINNING the bid and LOSING the house. You did a great job of explaining how to structure a winning offer.

Jul 11, 2018 03:09 PM