Beating the Market -A Testimonial To My Client! 

My good friend, Cindy, called me a few months ago to break the news that she and her family were moving to Austin.  Her husband Mark is climbing the corporate ladder and has recently transferred.   

Mark and Cindy own an investment property in Euless and decided to sell.  Cindy, who followed her father's footsteps to obtain a real estate license in Texas, told me she thought she could sell the house herself and save on commission but she'd rather have me handle it for her while she focuses on the move. 

" I know the market is tough right now, but all we want to do is break even.  Can you do it?" 

Thoughts raced through my head.  The pressure was on.  This is a friend, a friend with a license, a dad that could arm chair quarterback this deal to my certifiable insanity and more than a handful of additional licensed opinions that were at Cindy's disposal.    Not to mention that I would be helping these wonderful people move away. 

"Of course I can handle it.", I told her, "I want to see the house." 

Faithful tenants who paid on time every month occupied the house.  I made the recommendation to wait to list the property until it was vacant.  Paint, carpet and thorough clean up would be necessary.  My initial analysis was that the house would sell in the mid-$140's but I was convinced that getting $130K at that time would be a challenge. 

Breaking even was the goal, but I knew we could do better.  I asked my friends to trust me, take a risk that my marketing efforts would pay off and while the house is vacant invest a couple of thousand dollars to get it ready to show.  Paint and carpet would delay the listing a few weeks and I knew I was asking a lot of them. 

Because I watched the market closely and not only tracked the competition, but toured it, I knew I was right to ask so much of them.   I knew we could beat the market. 

Several weeks later, on April 26^th, the listing went Active on the MLS.  Listed for $145K, at the top end of the market with the understanding that aggressive price reductions would occur in order to mitigate the risk of making more than 2 mortgage payments, Mark and Cindy trusted me to make what I said would happen actually happen.   They had followed my lead and agreed to every suggestion I made.  

When you have sellers like Mark and Cindy that are cooperative and trusting, anything can happen.  If the listing didn't sell, I couldn't fall back on a lame excuse that the seller didn't listen.  These sellers not only listened, but they hung on my every word.  I would be the one to blame if my marketing plan and ideas didn't work.  There were no loopholes in my commitment to get the job done.

Within 3 days, multiple offers were coming in and the end result was that in less than 30 days, Mark and Cindy's house closed escrow for above list price with no seller's concessions and HVAC annual maintenance as the only repair request.  We, as a TEAM, beat the market in all areas including days on market and price per square foot while the competition continues to wait it out.

Not only were Mark and Cindy thrilled with the results, but so was Cindy's father! YEAH!

THANK YOU to my friends for trusting me. 

THANK YOU for choosing me to help you meet your goals.  You had choices.

THANK YOU for being the kind of clients that Realtors often only dream of!

 Congratulations!    

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Hall Team Homes proudly serves the real estate needs of the Greater Fort Worth Area including Euless, Hurst, Bedford, Grapevine, Southlake, Colleyville and Arlington 

For exceptional results, call Amanda Hall -Broker/Owner of The Hall Team.

Hall Team Homes' Clients know the difference. 

www.hallteamhomes.com