Recently I have taken a look at some of my marketing and wanted to break it down to a few niche markets. When it comes to niche markets the marketing experts say it should be something you have a love for. For me besides kids, I am a proud pet owner.  I know owning a pet is a great motivator for buying bigger, or buying period. I also believe in my area it is a huge market base.  Most single couples go and get a pet before they have children. Then they realize quickly that walking the dog every 2 to 4 hours isn't going to work. Especially if you work.  That made room for the newly popular business of doggie day care. C'mon.  I recently visisted one of these businesses and its actually really cool. One of them had birthday parties for your dog. With a real cake (doggie cake) and the party has only your dogs favorite friends. Its crazy but it is making money. This country spends millions on their pets. I am one of these people. So I will keep you all updated on this new venture for your  future marketing experiments.   By the way I live in Georgia where a dog park pops up every 30 seconds(LOL) Really we love our pets here.

You gotta love em!

 

 

2 Comments on Marketing to pet owners...

MAR
26
2007
231,233 Points 64 Featured Posts Outside Blog

Hi, Shauna!  I'm a pet lover myself and I think this is a great way to market yourself.  Think about it, people that love animals will feel a bond with you, and it's unlikely that non-pet owners will feel a bias against you for liking animals.  I think it's a great way to go. 

Why not tour some of your local doggie parks and blog about them?  Then when people Google info on those parks, YOUR blog will pop up!  (We get great "Google juice" with AR because there are so many of us working together, "your" site is HUGE!)  Also, when people go looking for YOU, they discover you are a dog lover.  Win-win!

Love the picture, too!

6:40am • #1

Thank you , for the input. I have been thinking of ways to take the things and places I love and incorporate them into marketing. I do love animals and most animal lovers will do anything for their pets.  I know for me ,my chihuahua, and beagle we love taking naps on Sunday afternoons.  These are the little things I can relate with other pet owners. 

I also will be taking pictures of local dog parks and events in atlanta.  We have some amazing, wacky and wild events coming up. We do have the march madness here next weekend and gay pride coming soon. So their will be plenty to talk about and feature on upcoming blogs.

Thanks for the encouragement! 

4:58pm • #2

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Shauna Smith

Atlanta, GA

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Homewise Solutions, LLC.

Office Phone: (404) 567-6394

Cell Phone: (678) 799-1169

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What is Homewise Solutions? We are a solution to a huge problem in Atlanta. We have a new way of connecting builders with buyers.


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