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YouTube Thursdays - Camera Shy? Part 2

By
Industry Observer with Nature As Neighbors

Camera Shy - Part 2

 

If you’re camera shy, we know it’s hard to step in front of the lens. However, injecting your brand personality, the essence of you, into some of your videos is a powerful way to make connections and build relationships. 

 

Unlike other real estate oriented videos, we encourage you to tap into your passions and interests, first, and then establish that you sell real estate. It’s a big opportunity for authenticity to shine, and that’s when you start building trust. 

 

Here are some ideas for those of you reluctant to face the camera.

 

Utilize still photos. Use the Ken Burns effect to create the illusion of movement. Much more interesting than static, just don't over use it. Actual video is genearlly preferred. 

 

                                      

 

Short video clip(s) of you in action: Golfing, tennis, biking, hiking, kayaking, fly-fishing, cooking, gardening, exercising, dog-walking, coaching little league, shooting hoops, polishing the chrome on a classic car - you name it.  We think these short clips ring true to our brand - and our brand mascot. Hint, hint - who wants to look at us when he's around? 

 

 

Go-pro camera. Focus on the scene in front of you. 

 

     White water rafting, mountain biking, snow skiing…

 

 

 

4.  The object of your desire. For example, if you love coffee, do a series about local coffee shops and you tasting the house special. 

  

     Example, “ Today, I’m at Hidden Roasters in downtown Camas, sampling their latest creation, a honey lavender latte.” 

 

 

     Coffee Love from News and Views of Clark County on Vimeo.

 

   The “you” in the video is a clip of the beverage and your genuine excitement in tasting it. Yum.  

  

Optimally, these videos will benefit from a clear voice-over from you. Invest in a good microphone and create a story board for your video. Practice your script and try to relax and have fun. 

 

Tip. As a radio broadcaster, I (Debb), always visualized a loving and friendly face when I opened the microphone. It brought a smile to my face and my voice. Try it, it works.  

 

Remember, the goal isn’t a video of you talking for two minutes ( or more). We want these videos to showcase your interest(s) in a natural manner that’s informative, entertaining, and engaging. Leave them wanting more. 

 

Much like Anita Clark 's Facebook Fridays, we encourage you to subscribe to each other's YouTube Channels - and take a minute to "like" or leave a comment. You can also add your own YouTube Channel in the comments below, and ask for subscribers. Be sure to subscribe back though - it's quid pro quo! 

 

Posted by


Debb Janes  Bernie Stea
Brokers/REALTORS®
Call or Text 360-608-4900

We help buyers and sellers in Camas, Washougal, Brush Prairie/Hockinson, Salmon Creek, Felida, and other Vancouver, Washington Areas. 


We bring our passion for nature and beautiful environments to Real Estate. Multigenerational and family estates, country land and homes, and small farmsteads are our speciality.


We agree with our clients, "The true luxury of rural living is having elbowroom for the soul.

 

Comments (37)

Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I wants had a friend who, actually I still have a friend who has trouble finding where to look in the camera when doing videos. Still photos can work very well! :)

Feb 14, 2019 04:02 PM
Susan McCall - - Compass Realty Solutions
Compass Realty Solutions - Portland, OR
Listing and Buyer's Agent

I have a question about why your quickie samples above were hosted on Vimeo and not You Tube?  Silly me, I tried and tried to get volume out of the videos until I figured out there was not music or naration!  (Duh)!!!!  You have such a great voice and I love the overview video - it is really well done!

Feb 14, 2019 06:11 PM
Debb Janes

Susan McCall Nice to see you Susan.  I used Vimeo because I don't want my short example videos for YouTube Thursdays to be part of my general library for consumers. Vimeo doesn't get the SEO like YouTube.  I do use Vimeo for clean embeds on certain sites, and often our own Websites, it's a much cleaner format than YouTube with ads and video suggestions. 

Feb 16, 2019 06:31 AM
Susan Haughton
Long and Foster REALTORS (703) 470-4545 - Alexandria, VA
Susan & Mindy Team...Honesty. Integrity. Results.

Congratulations! You have been featured In Bananatude

Feb 14, 2019 06:15 PM
Mike & Cindy Jones
Florida Homes Realty & Mortgage - Jacksonville, FL
Real Estate - (904) 874-0422 - Jacksonville, Fl

As always...great information. Thank you for sharing

Feb 15, 2019 03:18 AM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

You have described me perfectly. I am not sure why, I can talk to anyone in person, but get me in front of the camera and I freeze. I actually took a media class to try to break this but still today, i just dont like it. Perhaps it will take to do it, again and again fr it to become natural? But is do love your tips about alternatives

Feb 15, 2019 04:20 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Great tips as always and I have seen many videos as such that move the picture around a bit, they look pretty good.  I am now working with buyers from Camas!  I mentioned it on an earlier post of yours, but I guess you didn't see the comment.

Feb 15, 2019 05:24 AM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

That plate of oysters took all my attention from the subject.....

Feb 15, 2019 07:03 AM
Wayne Turner
Turner Real Estate Group - Mandeville, LA
"The Only Name You'll Ever Need for Real Estate"

I would love to be the one in that kayak! Great peice!

Feb 15, 2019 07:38 AM
Ginger Harper
Coldwell Banker Sea Coast Advantage~ Ginger Harper Real Estate Team - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

 

loved this post

Feb 15, 2019 08:20 AM
Nick Vandekar, 610-203-4543
Realty ONE Group Advocates 484-237-2055 - Downingtown, PA
Selling the Main Line & Chester County

Great tips as usual.

Feb 15, 2019 08:23 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Debb and Bernie- - -ah,  the Ken Burns effect. This makes sense as does your thought process in this post. 

Feb 15, 2019 08:45 AM
Roy Kelley
Retired - Gaithersburg, MD

Congratulations on your feature recognition.

Thank you very much for sharing your experience and your advice.

Feb 15, 2019 11:01 AM
Stephen Turner
House Broker Realty - York, PA
The BIG Guy of NEW HOME SALES

Love it. Not exactly camera shy but I think the lifestyle clips (such as hiking or doing other activities) is a Fantastic idea. I'm sure if I use these, it would help others to relate to me more. More than just me standing in front of the home with a camera on myself!

Feb 15, 2019 12:11 PM
Melissa Jackson REALTOR
Trinity Premier Properties - Azle, TX
Helping You Make The Right Move

Great information and I need to add video to my list of tools.

Feb 15, 2019 11:01 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Bravo Debb Janes EcoBroker and Bernie Stea JD - your video techniques are very educational and exciting to see how much creativity can be appreciated in just a few seconds. They all make great first impressions of you and Bernie too!

Feb 17, 2019 03:45 AM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Debb Janes EcoBroker and Bernie Stea JD - As always, great tips to share. Short clips are a great way to personalize our videos. Kudos on the gold star!

Feb 17, 2019 04:44 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Debb, still haven't ever done a video featuring me, but have done more with my voice, and have had to adjust the volume.  Thanks for the tips.

Feb 17, 2019 06:03 AM
Wayne Zuhl
Remax First Realty II - Cranford, NJ
The Last Name You'll Ever Need in Real Estate

Great tips - I love the idea of using your adorable dog as a prop!

Feb 17, 2019 06:31 AM
Brian Fisk
Fisk Real Estate LLC - Bloomsburg, PA
Full Time REALTOR

Thank you for taking the time to share.

Feb 18, 2019 07:17 PM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Thanks all for the comments and the visit. Hope the information is helpful to you. D 

Feb 23, 2019 09:22 AM