Special offer

Will Tugging Heartstrings Get You A Home?

By
Real Estate Agent with Transaction Alliance 513.520.5305 www.LizTour.com SAL.2002007747

is your offer the missing piece?Most of Warren County Ohio is still in a seller's market.  There just aren't enough homes for sale, especially in the more affordable price ranges.  Go upscale and the builders have you covered, but if you're looking for your first home you may find a VERY competitive market.  You need to get there quickly, offer quickly and bring a strong offer as there's a good chance that other buyers are after the same home as you are.

And this type of environment often means a buyer's agent will get a "highest and best" request.  The home is in multiple offers.  What's the best you can do?

Sometimes a buyer CAN and WILL bump up their offer in hopes of being THE ONE.

But sometimes offering more money just isn't an option.  The buyer is already at the maximum they're comfortable spending.  They've made the offer as appealing as they can.  They're preapproved and the letter is attached.  So is there anything more a buyer can do?

It's a bit of a Hail Mary play, but including a letter with the offer may increase a buyer's odds of winning.  Explain why you love the home and your future plans for the home.  Tell a nice story to help make you an appealing buyer to the seller.  Just maybe there's common ground in your background and the seller's background that might make the seller willing to go your way.  Some heartstrings being plucked might just win over the seller.

Do I realistically expect a letter to make a difference?  Most probably not.  If another offer beats yours by thousands and thousands of dollars, MOST sellers are going to go for the bottom line and take the best offer.

But if your offer is on par with the other offers, that letter could be the one that gives the seller a reason to pick your offer.

 

 

Want to discuss further?  Just give us a call at 513-520-5305 or email Liz@LizSpear.com

We look forward to hearing from you!

Bill of Bill & Liz aka BLiz

 

 

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Serving Warren County Ohio & Adjacent Areas

The Liz Spear Team of Transaction Alliance
Elizabeth Spear, ABR, Ohio License SAL.2002007747

William (Bill) Spear, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418

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Comments(6)

Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Good evening 

Thank you for sharing your information with us Liz and Bill Spear 

Have a great night.

March 17, 2019. 

Mar 17, 2019 05:13 PM
Jeff Masich-Scottsdale AZ Associate Broker,MBA,GRI
HomeSmart Real Estate - Scottsdale, AZ
Arizona Homes and Land Group/ Buy or Sell

Hi, good topic Liz and Bill Spear. I do feel in a tie situation in terms of an offer and buyer's credit being weighed in a multiple offer situation, the heart warming letter can make a difference with a Seller. Jeff 

Mar 17, 2019 05:13 PM
Liz and Bill Spear

I agree, if all other things are equal (or almost equal), that emotional appeal might be the tie-breaker.

Mar 17, 2019 05:27 PM
Krista Jenkins, REALTOR®
klm Real Estate - Lubbock, TX
Residential sales and retail & office leasing

I once suggested to a couple I was representing to submit a letter with their offer. They complied, we submitted the letter with their offer, and their offer was rejected. However, it worked out for the best, as they found a much better home a month later.

Mar 17, 2019 05:27 PM
Liz and Bill Spear

That's exactly where I'm at with a set of buyers.  Just lost out on multiple offers.  Most times dollars beats a plea.  We'll find the right home for them yet.

Mar 17, 2019 07:24 PM
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

It is a wild card that works at times and then again it can backfire

Mar 17, 2019 06:23 PM
Liz and Bill Spear

I could see that.  Say the wrong thing and the seller could take offense.

Mar 17, 2019 07:30 PM
Leif Price
Chirpy Home - Portland, OR
Blogger at Chirpy Home

Sometimes it does work. It really depends on the person involved.

Mar 17, 2019 06:28 PM
Liz and Bill Spear

We had it work for us once with multiple offers, but the offers were pretty close in dollars.  The buyers' vision for the future of the home matched that of the sellers.

Mar 17, 2019 07:31 PM
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Hello Liz and Bill Spear, a few months ago, my seller clients received multiple offers, the one they selected wasn't the one that offered the highest money but the one who wrote a letter that truly touched their hearts so you never know.

Mar 18, 2019 11:06 AM
Liz and Bill Spear

True, you never know what will happen, so there's little risk in writing that letter.

Mar 18, 2019 03:41 PM