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Get On The Top Page Of Google Or Die Trying! A SEO Tutorial!

By Lindsay Pendleton

Real Estate Agent with Relocating To Baton Rouge & Surrounding Areas

June 06, 2008 04:49 AM

I've spent this morning tweaking someone else's site for them and thought I would share one or two fun secrets involving SEO (search engine optimization).

Let's Have Fun With SEO

Keywords:

1. When you are putting in key words for your site, never do the same word twice. This will make Google very nervous and they will assume you are trying to be a ham like spam. It's okay if you have the 'same' word in a long key word like this- Baton Rouge Real Estate, Louisiana Real Estate. You want to refrain from - Baton Rouge Real Estate, Baton Rouge Real Estate, Baton Rouge Real Estate. Yes, it might seem a little bit obvious but some people might not know this.

2. Every 6-8 weeks, change your keywords. Be sure to add some keywords and also rearrange to order they are in. This will make Daddy Google happy. If you can't think of any new keywords, just rearrange them. This will keep everything fresh as lettuce.

Your Competitor's Keywords

Are you missing a few keywords that maybe your competitor is using? Do you want to know what keywords your competitor is using? Be sure you have good keywords and if you see someone at the top of google, it's okay to do a little cyber stalking. Here are the steps in order to view your competitor's keywords.

1. Right click on the page.
2. Click View Source.
3. Viola! Enjoy the marvelous keywords!

Search Engines Directory

It's very important that your site is included with all the other millions in certain directories. If you haven't added your site to these directories, there's no time like the present.

Google
Yahoo
Windows Live
Alexa
DMOZ
Librarians Internet Index

Submit Your Blog To Directories

2RSS
Authors' Blogs
Blawg
BlogFlux
Blog Rankings

Comments(21)

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Marie Meyer

Keller Williams Realty - Central Valley, NY

Orange County New York Realtor

Thanks, Lindsay. The Librarians Internet Index seems to have stiff criteria for inclusion on their site. Haven't checked the rest yet :)

Jun 06, 2008 05:17 AM

Gary Woltal

Keller Williams Realty - Flower Mound, TX

Assoc. Broker Realtor SFR Dallas Ft. Worth

Lindsay, on the directory submission, some have charges, and some take a long time to take your URL. That one was not as easy as I thought. All good ideas.

Jun 06, 2008 05:19 AM

Arizona Real Estate Associate Broker

MR Realty - Mesa, AZ

Lindsay - You are quite the giver and knowledgable sweet thang. I have bookmarked this for me and others that inquire. Thank you.

Jun 06, 2008 06:16 AM

Pam Joffe

Solaris Realty - Tampa, FL

Lindsay - thanks so much for the information, I knew some of the stuff you talked about but not all of it. Thanks again!

Jun 06, 2008 06:34 AM

Jason Crouch

Austin Texas Homes, LLC - Austin, TX

Broker - Austin Texas Real Estate (512-796-7653)

Lindsay - These are some good basic pointers. I hope you are having a terrific week!

Jun 06, 2008 07:55 AM

Sharon Young

Ivy League Mortgage Philadelphia, Pa - Southampton, PA

Thank you for more good info Lindsay. I look forward to your blogs, as always!

Jun 06, 2008 08:54 AM

Chris Ann Cleland

Long and Foster Real Estate - Gainesville, VA

Associate Broker, Bristow, VA

Lindsay: Great pointers on improving the google juice. Thanks. I would have never known.

Jun 06, 2008 09:23 AM

Virginia Hepp - Mesquite NV REALTOR

Desert Gold Realty - Mesquite NV Homes For Sale - Mesquite, NV

Mesquite NV Homes and Neighborhoods - Search MLS

Lindsay - Some fun homework for me - thanks - I love checking out my competitors!

Jun 06, 2008 07:26 PM

Patty Ledford

RE/MAX Town and Country - Blue Ridge, GA

Your N. Ga. Mountain Agent -The Ledford Team-Blue

Lindsay. Great post and great information...I did not know most of this and I really appreciate you sharing. I need all the help I can get :-)

Jun 06, 2008 10:29 PM

Adam Waldman

Westcott Group Real Estate Company - Hauppauge, NY

Realtor - Long Island

LINDSAY - Another home run! I love the right click on the page trick. It is so easy, and can be done in a matter of seconds. Thanks, as always, for the great tips.

Jun 06, 2008 11:21 PM

Richard Byron Smith, NMLS #184479

Mortgage Loan Officer, Fairway Independent Mortgage Corporation NMLS #2289 - Chattanooga, TN

Mortgage Loan Officer

Here are some Keyword Basics questions.

We tell the search engine what the keywords are with the indexing of each page?

The search engine looks at those indexed key words and similar words to match a search query?

The search engines evaluate indexed keywords by comparing to the page content text?

Too many keywords listed with the indexed keywords is spam?

Too many indexed keywords written in the content of the page text is spam?

What about othe significant words on the page, words in bold, words with links, that are not indexed keywords?

Do search engines pick up any words that are not indexed key words?

Lindsay, These are probably too many question for you to answer. But your post at least helped me formulate them.

Thanks for your helpful post.

Richard

Jun 06, 2008 11:36 PM

Roxanne Schilling

Coldwell Banker Lake Tulloch - Copperopolis, CA

I will give some of them a try.

Roxanne Schilling, Realtor at Lake Tulloch in California

Jun 08, 2008 12:37 PM

Dirk Johnson

DomainDrivers.com - Potomac Falls, VA

Lindsay - you said: "Every 6-8 weeks, change your keywords"

Are you really sure that you want to do this with a well-ranking site? I've been doing this kind of work a long time, but I rarely see that as an advisory. Care to share where that one comes from?

Usually, when a site finally ranks well, nobody wants to mess with it.....:)

Just curious. ...dj

Jun 09, 2008 07:00 AM

Lindsay Pendleton

Relocating To Baton Rouge & Surrounding Areas - Baton Rouge, LA

Marketing Agent - Property Management in Baton Rou

Dirk- Actually, I spoke with a consultant at Godaddy.com and he said that it was a good idea to rearrange your key words every 6-8 weeks. Of course, if what you have is working, I see no reason in tweaking it. :)

Jun 09, 2008 07:10 AM

Dirk Johnson

DomainDrivers.com - Potomac Falls, VA

Hi Lindsay,

I'd again urge caution. I'm not sure that I'd take my SEO advice from a GoDaddy employee. They are a good domain registrar, but they're not really known at all for SEO advice.

Messing with keyword configurations that are not working at all carries little risk. Messing around with keywords configurations (I assume you mean title tags, headlines) means that you are also messing with the correlation between the anchor text of the links that point back to your site, and the keywords on your pages. That anchor text correlation has a huge influence on rankings. When the correlation becomes disconnected it can wreck rankings.

I've seen sites rank at the #1 position for years, in competitive markets, and they never change anything, except get more links. They don't want to upset the applecart.

Jun 09, 2008 09:17 AM

-- Casey Brischle

Columbia Bank - Spokane, WA

Spokane Home Loan Mortgage Professional

Great information Lindsay thanks for sharing it! Some I have never ehrad of and will try out!

Jun 09, 2008 11:03 AM

Birmingham Alabama Real Estate, Stephen Wolfe

LivingInBirmingham.com - Birmingham, AL

Lindsay, thanks for the advice, I am submitted and looking forward to seeing some increase in traffic and results. FYI I noticed that on the directories list you have in your post the bottom five all link to the exact same site.

Jun 12, 2008 02:14 AM

Pamelyn Meller

The Property Shoppe Team LLC - Lyndon Station, WI

CDPE (Certified Distressed Property Expert)

This is great information, I am just beining to build my website and need all the advice I can get since I have been unable to find it ranked anywhere yet. If you get a chance, check it out and let me know what you think. http://www.buyorsellyourhometoday.com. I would love an experts opinion. Thanks

Jun 16, 2008 03:31 PM

Michael and Cheron Lange

Solutions Real Estate - Chandler, AZ

Associate Broker, GRI

Great information! I've been successful with Google which seems to be the preference for everyone but there were some sites on your list that I did not know. Thanks for sharing!

Cheron Lange

Jun 16, 2008 03:38 PM

Richard Byron Smith, NMLS #184479

Mortgage Loan Officer, Fairway Independent Mortgage Corporation NMLS #2289 - Chattanooga, TN

Mortgage Loan Officer

I have so far put my website on Google and Yahoo. My AR blog (or is it my profile) is on Google. The others will have to wait until I get my strength back from the last two fights.

What do you think about registering individual web pages from my site. I have been thinking about doing that. Google analytics does not show activity except on the home page and its variants (which I evidently cannot consolidate.)

Also, I am wondering about how to set up and use google goals??

Any thougts or suggestions?

See you did not think you were going to take me to raise when you posted this blog, did you?

Richard

Jun 17, 2008 02:40 PM