I may be preaching to the choir here and, the last one to get this, so, if this is the case, please give me a 'bye' (tennis term, meaning a player advances to the next level of the tourney without playing a match).  My good friend and hairdresser, John, gave me some very sound and good advice last year.  "Honey, you are in an appearance industry, therefore, you gotta look the part.  We gotta get those roots done every 5 weeks now, instead of 10 and get you a new wardrobe and jewelry.  You gotta shine, Darling". 

Flashback, to my older sister's closet in Cleveland, you know, the city that invented the lime green polyester suit (I can say that because I was born and raised).  She was running her own interior design business.  She lived like a pauper in a 2nd floor apartment, therefore, met her clients in their homes and had 5 outfits hanging in that puny closet (one for every day of the work week).  All from Saks 5th Avenue, high end, beautiful.  She looked like a million bucks and lived like she was on welfare.  20 years later, she's a multi-million dollar retired lady of leisure.  I digress...

Back to the sage advice.  OK, the hair is on a new schedule.  Check.  Clothes.  That's a problem since I'm, to say the least, not at my ideal weight.  Shop, shop, shop, til I drop.  I aim my sights on Eileen Fisher.  Looks good on the bod, and recognizable as a pricey, casual, comfortable line of clothing.  Love the colors.  Fits all the criteria, except for the budget.  Discussion with husband.  He buys the premise and says, "sell some furniture".  So, I did.  Bought 3 sweaters on sale, and 2 pants, about 2 sofas worth.  Clothes - check.  Now on to jewelry.  I have the real bling but I'm bored with that traditional look.  Aha! Sworovski!  Crystal, (good vibes) bling, and within the budget, equal to a couple of floor lamps.  Jewelry- Check.  Mission Accomplished.

I stage in my tennies and jeans and look like a cool, artsy-fartsy business woman, making money, when I go on my appointments. 

Credibility.  Check. 

    

 
Post is included in group: Stage It Forward...

21 Comments on We Are in An Appearance Industry - Look the Part

Nancy - Your post is so funny but soooooo  TRUE !!  Guess I will have to sell some furniture.... Do you think Saks Fifth Avenue would trade me ???  LOL !! God bless,

06/06/2008 05:28 PM by Cheryl Gilliam Home Staging-Hickory NC (Just Heavenly Decor & Design)


I struggle with the clothing issue - had a baby in January and STILL can't fit into many of my clothes.  Also I "stage" at most of my appointments or at the very least am on my feet so much that I really prefer my tennis shoes, although they don't really go well with dress pants or skirts.

I love the story about your sister.

06/06/2008 05:43 PM by Tori Lynn Ross - Omaha's Premier Home Stager (Ross Designs, LLC)


Cheryl, try Nordstroms!  Too funny!

06/06/2008 07:38 PM by Nancy Cleary (Domus)


Great post and a truly good reminder.  Our websites should be "staged" our apparel should be "staged" and we will be our own walking billboard.  I love it.  Great reminder. 

06/06/2008 08:03 PM by Terrylynn Fisher Realtor-Buy Stage Sell - StagersLIST.com (Diablo Realty-Live Green,Live Smart Certified REA Trainer)


Terrilynn, you ALWAYS look beautiful and, you realtors have the appearance thing down (except for that one lady that didn't dress up for the Tuesday meeting)!  Us stagers need to follow suit, no pun intended. 

06/06/2008 08:11 PM by Nancy Cleary (Domus)


Nancy,  What a fun post -- and every word is true.  We must look the part to establish our credibility.  I keep putting off buying new clothes until I'm the size I dream about ... no more!  I'm off to find Eileen Fisher! Have I seen that line at Nordstrom?

06/06/2008 09:00 PM by Maureen Bray ~ Room Solutions Staging, Portland OR (Room Solutions ~ Staging that Sells Homes!)


Nancy: What a laugh. I love that you equated clothes with how many sofas or lamps they would cost. You are truly a professional home stager. Who else would think in those terms? Thanks for the post.

06/06/2008 09:04 PM by Michelle Minch Home Staging Pasadena & Los Angeles, CA (Moving Mountains Design Home Staging, Pasadena, CA)


Very cute! Well written-I often have other shoes in the car for a quick change! Thanks for the light touch.

06/06/2008 10:58 PM by Sue Crum, theREDteam.com (the R.E.D. team)


Tori, wear that extra weight proudly!

06/07/2008 11:26 AM by Nancy Cleary (Domus)


I agree.  I know if I look at a picture of someone in a "artsy" type field which includes home staging and they look outdated I start to wonder just how good could their taste be?  Of course, it could be excellent but as we know first impressions count.  I always try to dress up for the consult but tend to dress down for the actual staging portion.  I have even had clients comment how nice I look and I tell them "that is because next time you see me I won't be looking quite as good as I will be dressed to move furniture".

06/07/2008 11:54 AM by Sandra Hughes-Redesigned Spaces-Virginia Redesigned Spaces - Fairfax County, VA (Redesigned Spaces - Northern Virginia)


Sandra, yeah, we can clean up quite nicely when we have to...

06/07/2008 12:03 PM by Nancy Cleary (Domus)


Good post Nancy!

When we look better we feel better and it really has nothing to do with fashion but caring enough about ourselves to make an effort. No matter what your size or shape, buy what makes you feel confident and secure, even if it means buying a size larger - it's the person inside the clothes that make them however think like a queen instead of a pauper!

 

06/07/2008 10:07 PM by Karen Otto, Collin County, Plano, TX Home Stager (Home Star Staging)


Karen, you are so right, we have to exude with confidence, belief and professionalism.  That sells us so we can sell our services and they can sell their home.  It is a trickle down effect.  Beautifully said, Karen and Nancy.

06/08/2008 02:09 AM by Terrylynn Fisher Realtor-Buy Stage Sell - StagersLIST.com (Diablo Realty-Live Green,Live Smart Certified REA Trainer)


So true that first impressions do count...especially on us! Who cares about a few pounds I say! As others said, wear them proudly, not like you are ashamed of them but you are such a fantastic stager that you are living the "good' life, so what if it shows a bit as long as you carry it with class!

That said, I lock the doors and don't let anyone in while I'm staging! If the doorbell rings I "try" to look fantastic! I may be changing out of my levi's, applying fresh lipstick and frantically brushing out my unkempt ponytail while I remove rubber gloves and spray myself with "pure ayre" but as long as it works, so what! As stagers... we are "aka" quick change artists from time to time.

Lisa

06/08/2008 03:22 AM by Lisa Bozaich (ACT I & II, DRAMATIC STAGING)


Now here, it's helpful to be close to New York.  I wear black.  All black, and sometimes, I'll opt for naby blue, but even then, it's ALL navy.  I have the washable black for staging and the dry clean only when I want to look like a realtor.  I have found over the years, that if my clothes are neutral, my jewelry can tell the story and my face and attitude carry everything else.

However, the more I think about it, the more I remember how awful I do look and how embarassed i feel when my grey hair shows through.  There again, it just means that I've been busy and that in and of itself is a good message, no?

The dividing line... the real debate for me is NAILS!!  How can you possibly be much of a stager if your nails look perfect?  My mother had a friend whose nails were so strong she used her index finger as a scre driver!  Gels make your nails so thick though that that won't work... so nails?

I leave it with you! Perhaps you can advise me --

Juliet

06/08/2008 08:19 AM by Home Staging NJ - Juliet Johnson (Juliet Johnson Staging - Home Staging NJ)


Nancy, great Sunday morning read! The worst is when you get that call from a Staging and have to go right to the bid! It happened on Thursday and Friday this week and I am so happy that I hang an outfit in my truck closet and a pair of shoes.  It has come in handy so many times!  Now I just need to remember to put in makeup and hair brush!

Love it!  I have 7 blouses in my closet that I call my bid shirts. I don't wear them any other time and I take them off when I get home...Ann Taylor on sale all of them, but when I put them on its like superman and his cape I am ready to fly in, scoop down and shine :)

Great Post! PS Are we EVER at our ideal weight? I am seeing a new post brewing. Kym

06/08/2008 11:15 AM by Kym Hough, Staging Consultant , Staged to Sell, SF Bay Area, CSP (Staged to Sell & StagersLIST.com)


Karen, words of wisdom.  Thank you.

Terrylynn, you walk the walk!  Can I walk with you?

Lisa, yep, "livin the good life".  Thanks for the reminder.

Juliet, well, when I was a corporate type, I had beautiful hands and nails.  Then I bought a home, had a kid and dug in the garden and canned fruit.  The nails got lost.  Now, I take my calcium pills, file my nails when needed and basically keep them clean.  Now, the toes are a different story.  I do splurge on the pedicures but, in all honesty, have had 3 in my entire half-century+ life.  But, I am hooked.  Someone told me, and I don't know if this is still true, and it may vary in parts of the country, that you are supposed to put color on the toes and clear on the hands.  Seriously, I'm a newbie to the culture of nails, so you tell me!

06/08/2008 12:10 PM by Nancy Cleary (Domus)


Kym, Love Anne Taylor, too!  Thanks for the reply.  Love the comment about ideal weight.  I guess it's all relative as long as we are healthy and happy!  Great to hear from you.

06/08/2008 12:13 PM by Nancy Cleary (Domus)


Great post! I think it is not just an appearance industry, but a professional industry and we should put forth a professional appearance and attitude whether we are meeting new clients, going to staging jobs, out shopping, or even driving in our cars.

I never know where my next client will come from and I distribute business cards at  stores, the cleaners, etc.  I make an effort to dress and act professionally when I'm out and about making contact with the public, since essentially, I am always representing my company.

 

06/08/2008 01:56 PM by Nancy Robertson, HSR, RESA, ASHSR (Signature Style Staging)


Nancy, love the name by the way.  You got me.  I need to broaden my look to include all that you have mentioned.  I don't dress up but I like to think I look preseentable for the grocery store.  Thanks for the input.

06/08/2008 04:44 PM by Nancy Cleary (Domus)


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Home Stager: Nancy Cleary (Domus)
Nancy Cleary
Walnut Creek, CA
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