There is a current push toward content feeds (learn about RSS). Your Google personal page or your Yahoo personal page or any other feed reader can store the feeds from different web sites, usually blogs. These feed readers read xml formats (i.e. RSS, Atom, etc.) and as new articles are added to the blog they are fed to the readers and readers get current content as they log in.
Some sites provide these feeds as free content. Web masters can include the feeds into their site using scripts. That way web sites seem to always have new and updated content. Adding news feeds to a site may keep your users up to speed on recent articles. More importantly they may add credibility to your site.
Go to your local newspaper and see if they provide free content in the form of feeds. Some sites will do this because it brings net surfers to their site. Here is a site that aggregates feeds and provides the scripts to insert in your site: http://www.freshcontent.net/
Please be careful not to make these feeds the focus of your site but instead, a feature to build credibility.
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