Exclusive ‘pocket listings’ are nothing new. Now, the real estate industry is fighting over their future.
MARK C PSORAS
A home in Malvern, with a for sale sign in 2017. The National Association of Realtors and some associations within it, including the locally based Bright MLS, recently decided to ban "pocket listings," a long-used industry practice in which houses are publicly marketed without being officially listed.
House hunters in the Philadelphia region may have encountered it during this red-hot real estate market: Their dream home suddenly appears on Zillow and Redfin, at the perfect price, in their preferred neighborhood, with the correct number of bedrooms, bathrooms, and more.
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