Summer Film Festival:
Door to Door
with William H. Macy, Kyra Sedgwick and Helen Mirren
It's summertime, and while we are encouraging all of you to stretch your boundaries, think "outside the box" and focus on the positive, we thought a little summer movie fare would be just the ticket! So in lieu of a book review this month, we are substituting a movie selection for your viewing pleasure!
This extraordinary film is based on the true story of Bill Porter, a door-to-door salesman with cerebral palsy. It follows Porter's unbelievable rise to success in the '50s with humor, humanity, spirit and honesty.
The movie is a tremendous reminder to us all to invite the skills, strategies and fundamentals that allow us to overcome obstacles and accomplish goals into our lives for good.
Pop some corn, settle in, and let us know what you think!
Agent-to-Agent Advice
Agents from coast to coast are eager to discover tips, tools and ideas to stay motivated, foster new business and build momentum. That's why we've decided to ask our valued customers to share their techniques, ideas and stories with you, their fellow real estate professionals.
June's Agent in the Spotlight:
Frank D'Ambrosio, Century 21 Pro Team
"I would just like to tell you how much I like sending out 'Just Listed' and 'Just Sold' postcards. I get new leads every time I send them out. Recently, I had a listing sell, and I sent out 100 'Just Sold' postcards.
About a week later, I received a phone call from a homeowner who said she wanted to list with me because her (then current) REALTOR® didn't send out any postcards when she listed her home. I listed the home, and it sold in 6 days. Not bad for an investment of 100 postcards. I also received two new leads from the same subdivision!"
Congratulations, Frank! Thanks for your kind words and for taking the time to share your story! As our May Agent in the Spotlight, you will receive:
1. 100 FREE leads from www.DataLeader.com
and
2. A one-on-one consultation on how to put those leads to work in today's market
with either Director of Corporate Marketing Julie Escobar or
Director of Business Development Ramona Williams
Join our agent-to-agent forum to share your story, success strategy or tip of the day, and you, too, can make a difference! This is your chance to:
- win 100 FREE data mining leads of your own
- get referral exposure with more than 60,000 real estate professionals nationwide
- give back to agents who are looking for answers
Don't miss this tremendous opportunity! Call us today at 1.800.287.5710,or Click Here to submit your entry.
We just launched our all-new 3-7-27 Agent Branding SystemTM for Buyers at www.3727Branding.com. "3-7-27 was designed to combine the power of direct mail with the speed and convenience of the internet," shared company President Jim Morton. "We know from the National Association of REALTORS® that more than 85% of home buyers start their search on the internet. We also know that, according to the United States Postal Service, every dollar spent on direct marketing will return almost $12 in sales-that's a higher return on investment than non-direct mass communication methods. We've taken all of this and added the ability to tap into the nation's top consumer databases to specifically target prospects with the highest likelihood of buying. That allows our customers to be first in line to reach them and, better yet,
KEEP them."
The program is based on the 3-7-27 Law of Prospecting, developed by top marketing professionals to illustrate the power of consistency in the sales and prospecting process. Statistically, it states that it takes at least 3 contacts for a consumer to recognize a name. It takes at least 7 contacts for them to place a name with a business, and it takes up to 27 contacts for them to trust that person with
THEIR business.
Director of Operations Jim Studebaker added, "We've made it simple and hands-free for our customers, but we didn't stop there. We also added a tracking system that will allow each agent in the system to effectively measure their return on investment. We first identify 500 renters in an agent's area who earn at least $75,000 or more. Next, we design AND mail their personalized postcards every three weeks. We then provide them with a tracking system for both their personalized webpage and unique tracking toll-free telephone number that shows how many prospects have responded to the mailings, either online or by phone. As an added benefit, we also offer exclusivity to agents. We will lock one agent in per ZIP code or ZIP codes, allowing that agent to become the brand name for renters
in that area."
"Top agents across the country will tell you that consistency is a vital component of creating brand awareness in ANY market," shared Julie Escobar. "Consistency can be tough for real estate professionals on the front lines every day trying to prospect, present and close. We've crafted a product that can help them systemize part of that process."
Want an overview? Join us for a fun, informative and FREE Webinar
on June 26 at 2:00 p.m. EST! Register Now!
To learn more about how the system works, who it's for and whether it's available for your
ZIP codes, visit www.3727Branding.com, or call Ramona Williams at 866.405. 3638 for a
one-on-one preview.
June 18th International Picnic Day
Get into the spirit by inviting all of the VIPs in your sphere to a picnic-themed Customer Appreciation Party! Need some ideas on how to host this festive event or others like it? Read Celebrate
Your Customers.
June 11th @ 3:00 p.m. EDT
BusinessBASETM for Brokers
Now more than ever, giving brokers and managers the skills and systems they need to recruit, retain and motivate their sales teams toward success is a high priority. Join powerhouse Gay Jones as she shares the secrets to building and expanding your office family!
June 16th @ 1:30 p.m. EDT
Finding Your Niche: Target
Marketing for Today's Agents
Channeling your marketing dollars into the demographic that works best for you is just smart business in today's quickly changing market. Join Corporate Marketing Director Julie Escobar and Business Development Director Ramona Williams as they share the secrets to success in
this area!
June 26th @ 2:00 p.m. EDT
3-7-27 Agent Branding
System Overview
Who are the best buyers in today's market? People who earn an above-average income and don't have the hassle of having to sell a home first!
Halftime Turnover!
June is a great time of year to purge your BusinessBASETM. Add new prospects, take out those who are no longer viable, and consistently work this VALUABLE book of business system. Don't have a copy?
Click here to download
your FREE copy!
For a complete list of this
month's calendared events,
View the June Snapshot
Sign up for more Master Marketing Tips at www.prospectsplus.com!
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