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Referrals can be the Life Blood of your Business

By
Real Estate Broker/Owner with House to Home, Inc. - Denver Real Estate - 720-231-6373 DRE# ER40011786

 

Working with relocation families, you often are able to give many referrals out and receive several.   I got my CRS designation in 2001 and know one year I received over 18 referrals.  Not all ended up in a sale, but what a great year!

 

My web site has attracted many relocation buyers, and some ultimately decide Denver is not the City they want to move to.   One said it is too big, one said our home values are too high and another said they wanted to be more in a rural setting.   I know REALTORS® all over this State to refer business to, and nice when they think of me too.  I had one buyer from Austin that decided they really liked Fort Collins, and met with my referral agent, and they will be moving forward.    I like to look at the CRS network, AR and Google.  

 

Another web visitor was looking on my site, I met with them a month ago, and they indicated they needed to sell before they bought.   I did some research and found an agent in their area, and should be listing any day.    Of course, the home they fell in love with went pending a couple of weeks ago.   Hopefully, there will be another home on the market when they return to Denver.

 

 

Right now I have a buyer that wanted to move back to Colorado Springs to be nearer to family and I sold their home last year.   I have several good referral agents, and these buyers will be closing on their brand new home end of this month.  They are getting so excited!   

 

 

 

 

One of my Colorado Springs REALTOR friends sent me a referral for a purchase, and they should have their home in Fountain on the market soon, and be looking in my market area in the next couple of weeks.

 

I always let my clients know I know wonderful agents across the Country, and they rely on me to give them options when they move out of the Denver metro area.    I stay in touch, because you never know - they could return to Denver some day!

 

Another agent called me and asked if I would like a listing in Castle Rock --- OF COURSE!   Our inventory is so low, having listings right now is BEST.   And, for some reason, I have more buyers this year.    They should have their home ready in the next month to put on the market.  

 

Sometimes locating the perfect match can be challenging.  I have some clients that are very technology oriented, and love that I am able to respond quickly.   (email, text or phone call)    If this is the case, finding someone with the same work ethics and that can respond quickly is very important.   Did they answer their phone, or return the call or email within a few hours?   If it takes more than a day with these clients, it won't work.   Sometimes my clients have asked for a male or female agent to work with specifically.    I have found if they have knowledge of the business and area, it doesn't matter the gender.   Age sometimes does, as my older clients would rather work with someone a bit more their age, and the same with the younger crowd.     If I cannot find someone in AR, I do fall back to the CRS list.   Many who used to blog here, seem like they are no longer active in real estate.   I have started putting expiration dates on all referrals (incoming and outgoing) of two years, and also the referral should be for that specific client's needs - not for the life of the contact.   I feel if we did a great job, they will keep using us because we earned that right.

 

I do like to hear how the referrals are going, and I do the same when I get a referral.   Like a few now, I let them know I have not heard from the clients yet.    Often times the client will update me with the progress and how their transaction is going.

 

Lately, I have even had my past clients ask for their co-workers or family members moving out of state for a referral --- you just have to let your clients know you have this knowledge of agents all over the Country.

 

 

Posted by

Joan Cox
Broker/Owner, REALTOR®
House to Home, Inc.

Serving the Denver Metro area including all suburbs


Helping Buyers and Sellers achieve their real estate dreams, one house at a time!

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Comments(20)

Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good afternoon Joan Cox - you have great referrals because you also give great referrals.

Mar 04, 2020 09:51 AM
Roy Kelley
Retired - Gaithersburg, MD

Thank you very much, Joan, for telling us about your successful referral activities.

Mar 04, 2020 10:11 AM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Great post and reminder about the importance of referrals and reciprocity. I know you take good care of your clients. D

Mar 04, 2020 10:11 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Grant, I do have quite a few REALTORS that have given me several referrals, and so thankful to be able to send some their way too! 

Mar 04, 2020 10:19 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Roy, it has been fun!

Mar 04, 2020 10:19 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Debb, have made good friends with other REALTORS in destination cities, and have been very lucky to give and receive quite a few referrals.

Mar 04, 2020 10:20 AM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Joan Cox - Referrals are definitely the lifeblood of our business and each needs to be carefully cultivated whether it is going to you or another agent. After all, they are a valued client that deserves our attention. 

Mar 04, 2020 10:26 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Sheri Sperry - MCNE® I so agree, and our clients depend on our knowledge to find the right agent to fit their needs.

Mar 04, 2020 10:27 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

 

 

Mar 04, 2020 06:01 PM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi Joan- you are so right in that referrals are the lifeline of your business. And yours are successful because of the service that you provide. 

Mar 04, 2020 06:33 PM
Rebecca Gaujot, Realtor®
Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Last year and mostly this year, I have more buyers! I get about 2-3 referrals a year. My clients find me on the web mostly. my website and MLS.

Mar 04, 2020 08:17 PM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Joan - finding the right match in real estate goes beyond "the property" and that is quite apparent when referrals/relocation are part of the picture.  

Mar 05, 2020 08:53 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

marti garaughty THANK YOU so much!   

Mar 05, 2020 11:04 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Kathy, my clients rely on me for that, some move in and out of Denver frequently, and need referrals out of state.

Mar 05, 2020 11:05 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Rebecca Gaujot, Realtor® you and I are very similar, and think I get more referrals than send.  Some don't end up buying or selling.

Mar 05, 2020 11:06 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Michael, I so agree, you want them to be matched well, so the transaction will go smooth.

Mar 05, 2020 11:08 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Hi Joan:

I love receiving referrals - am working with several right now - and giving them out. I also enjoy being able to share a name of someone I would refer to with another agent who needs the help. I always enjoy being able to help someone else, and especially since it has happened to me on multiple occasions when my name has been shared!

Jeff

Mar 05, 2020 10:28 PM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Jeff, it does really feel good when helping a relocation family, and especially when they cannot be in the City they are purchasing.  Being their right arm feels so good.

Mar 06, 2020 10:38 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Over the years, I have usually a half dozen referrals, and love them.

Feb 12, 2023 02:04 PM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Have a couple agents that consistently send me referrals, and love them!

Feb 12, 2023 02:05 PM