One of the most important factors available to all real estate agents is the ability to cooperate with other agents via MLS. That’s the main purpose of MLS. It’s to display all listings of its members to enable buyer agents to have that information readily available for their buyer clients.
Cooperation is one of the most valuable components in the real estate industry. When agents learn to have faith in the system and find agents who are like-minded, the only result will be a positive one.
In an extreme sellers’ market, agents who cooperate with each other will share information regarding features and areas for which their buyer client is searching. This is an example of how two agents having a buyer and a seller, respectively, will share information and allow a showing to take place.
More agents would be wise to put some thought into reaching out to agents who are listing properties. They usually know what some of their future inventory will be, and that’s how real estate transactions are created.
It’s actually a meeting of the minds of agents prior to the showing. The details of the home are shared; the time frame for the seller is shared; the list price is shared and it’s in writing on a fully executed listing agreement.
It’s a fine method of getting over list price for the seller; and to assure the buyer they are the first, and with the right price, could be the only showing.
Agent cooperation is the essence of the real estate business, now that agency is the law. Obey the law. Make life easy for yourself and cooperate with the other side.
There should not be a goal of List/Sell by any one agent. Those days are long gone. Cooperation is the key to success. Pick a side and stay there. Help yourself by helping the other agent. It’s just good business!!!
Comments(24)