Yesterday I wrote about the three reasons I'll continue to answer quotes on Zillow Mortgage.

 

3 Reasons I'll keep trying Zillow Mortgage

That post drew some "highly charged" comments from both sides of the fence.  (I kind of figured it would hence the Animal House Food Fight image)

Here's the 3 reasons boiled down:

  1. Zillow's attentive response,
  2. ZMM adds to my exposure,
  3. I'll engage only under the terms of  "My Plan".

The first rule in my plan is to only quote rates for those close to home (currently a 10 mile radius). Outside of the comment storm, I was contacted twice by readers who wanted to know why. (one by email and one by twitter)


Just like magic, as I was reading my daily 150+ blogs in my FeedReader, I came across this post on the Mortgage Cicerone.  It contained a video from Christine Beckwith

The Video is slower moving than I like, but you don't have to watch to the end.  The KEY is at 2:20 in (don't just skip there.  Watch the first 3 minutes at least!)

That's why I stay in my local area.  Eyeballs.

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This post has been included in California Information Contra Costa County, CA Information
Post is included in group: Mortgages
Post is included in group: All About Mortgages/Mortgage Networking
Post is included in group: Northern California Real Estate Professionals
Post is included in group: Zillow Mortgage Marketplace

2 Comments on Why work local? So you can see the whites of my eyes!

JUN
18
2008
480,022 Points 151 Featured Posts Outside Blog

Mike... I have to listen to this later.. and read your other post. I am on my way to a Phillies game.  All borrowers out of my state of NJ, you can call me on my cell today. :o)

jeff belonger

10:58am • #1
JUN
19
2008
110,332 Points

Good stuff, it does have a little do with the service. A mortgage should always be face to face, no exceptions!....period! It is the single most important transaction in a persons life. We are talking about a home, not a satellite dish. Banking, insurance, investing, etc. same thing and anything that we do not anything about. I like to work with people that I either personally know or trust through a trusted connection.

In my business, because it is ancillary to the mortgage or real estate transaction, I want to know the person bringing it to me, whether it be by reputation or a connection and I want to know that the service I am getting or in this case giving is exceptional. Your client is my client and ultimately the reason we are all so blessed to be in the business we are in.

Trust!

5:25pm • #2

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Mike Mueller

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