Napa Consultants, Int’l was entrusted to create the website design and brand for Fine Wine Society. This is a video case study in the use of video to evoke a warm emotional response that tells the brand story while creating buzz. Take a moment to view this under 2 minutes video illustrating our work.
Those of you who follow us know that part of our branding work includes web design. This was a unique project we took on, as we were also including international luxury brands as part of the brand's story.
It was important to represent the brand itself as well as it affiliates and give them their proper place on the site. In order to accomplish this, we had to follow each brand's branding guidelines. Brand guidelines, include downloading fonts, colors, and other details that make up the brand identity.
This also required approval from each of the participating brand managers of the top LVMH wine and spirit brands including Dom Pérignon, Château d’Yquem, Clos de Lambrays, Château Cheval Blanc, Hennessy and Glenmorangie.
We really enjoyed working on this project and all the people who participated. Be sure to also view the Fine Wine Society website.
Comments(26)