"Never give a party if you'll be the most interesting person there." - Mickey Friedman

project bloggerEven if I'm not giving a party, I still don't want to go if I'm going to be the most interesting person there. That's why I accepted the Project Blogger invitation. Look around at the other invited guests. I may just be the wall flower of the group! Yeah, that's my kind of party. That's why I'm here.

I'm here because I like a challenge. I'm here because I have some ideas that I'd like to try. I'm here because having a guinea pig to try these ideas on is always better than trying them on yourself. It hurts less when they fail and you still get to take credit when they succeed. Talk about win-win!

I'm here to prove that good blogging will work to bring you business, even if your are a brand new real estate agent. Not just someone who hasn't gotten a lead from their blog yet, I mean a brand new real estate agent.

I was told by everyone I asked that this was a bad idea. Literally, every person said, "Jeff, you are going to be putting yourself at a huge disadvantage if you pick someone who is new to blogging and new to the business." But if blogging is all we think it's cracked up to be, then it has to be able to work for the inexperienced as well as the experienced real estate agent. If it can't work for a brand new agent, then it has no staying power.

julie ferenziThat's why I chose Julie Ferenzi as my "apprentice."

Julie is a mother of four and just recently, February,  received her real estate license in Illinois. She was recommended to me by my wife. They had connected on CafeMom.com. My wife talked about this "Julie" from Chicago all the time. I had no idea she was in real estate and I had never spoken to Juli, via email or otherwise, until I got her on the phone to ask her if she was up for a challenge. 

Julie had never heard of ActiveRain. In fact, She didn't even know blogging was something you would do relative to real estate. She thought is was just for personal journals.  

Athough Julie is a new real estate agent, she is NOT new to real estate. "My first real experience in real estate was when I was 17-years old," Julie told me. "I ordered the Carlton Sheets program for $100 and charged it on my very first credit card! I bought it after watching an informercial. LOL" 

Life got in the way of her initial real estate interests.  

"I became interested in real estate again when my husband and I bought our first home. We could barely afford it at the time," she said. "But five years later we made $100,000 profit on it"

I'll let Julie tell you the rest of her story. It's an interesting one. She's passionate, motivated, articulate, and willing to learn!

She has written a few posts on ActiveRain already.  I wish I could tell you I told her to do so, but I didn't. They day after I asked her to sign up, she posted. She said, "I just couldn't wait!"  Her second post, It's All In The State Of Mind, was featured and the AR community did it's job of helping her work through a tough listing decision. Her third post, Can You Help A Newbie Out? FSBO..., was featured as well. Again, you were all there for her, just like I knew you would be. I may be her "coach," but it takes a village. I don't think she could have imagined how helpful this ActiveRain village was going to be. Thank you!

I'm excited to be working with her and believe that this party is going to be worth the effort! I have a profound level of respect for the other coaches. We're all bringing various skills and backgrounds to this "competition" Julie represents the newbie. In many ways, so do I.

Hey! There's a party going on. I hear music in the background. Anyone care to dance? 

 
Post is included in group: The Hubba Clubba...ROAR!

23 Comments on Project Blogger: Let's Get This Party Started

MAR
15
2007
231,133 Points 64 Featured Posts Outside Blog
Hey, I know Julie!  Well, I commented to her anyway.  This is going to be great -- you two are really going to challenge the rest of the group!  She's a little Smartie and she's already using your Real Estate Shows in a very clever way -- and telling us about it!  Very good start, don't you think?
1:21pm • #1
1 Featured Post
I hear it ,Jeff. Loud and clear. Great blog.
1:30pm • #2
1 Featured Post
I know Julie too!!!  Congrats to you girl - this will be great!!! 
1:33pm • #3
416,288 Points 90 Featured Posts Outside Blog

Sarah, my wife is a great judge of people, so I'm glad I listened to her advice to give Julie a call! I'm thrilled!

Anna, :)

Heather, yes, this is going to be great! 

1:38pm • #4
8 Featured Posts

Hi everyone! I just wanted to add that I am SOOOO excited to have been chosen to take part in this opportunity!  I'm honored that Jeff invited me to be in this event.   

How lucky am I? Seriously.

1:52pm • #5
249,442 Points 25 Featured Posts Localism Sponsor Outside Blog

Yaye Julie!

Good partnership here I'd say.  I just talked to Julie this morning through her Blog about landing her first listing and she sounds like she's already a hit here on the network.  Good luck to you both.  I'll be interested to see how this whole thing turns out. 

 

Lisa Hammerstein

2:13pm • #6
3 Featured Posts
Wow!  Great idea!
2:27pm • #7
397,523 Points 72 Featured Posts Outside Blog

{SVW Hubba}...

I haven't commented on Julies's newest post, but I will. I'm still trying to think of different things that may help her with a FSBO. FSBO's are sales waiting to happen. Hey, maybe that should be my comment on her post :)

Now, about that dance. I'll take you up on that. SVW. And by the way, I don't like being the most interesting one at the parties either. Makes for a boring party, unless of course, the person throwing the party let's me bring all my party pranks with me :)

TLW...ROAR!

2:36pm • #8
595,595 Points 244 Featured Posts Localism Sponsor Outside Blog
Jeff, I'll be cheering for you. This should be a really interesting contest. Julie is very fortunate to have you as her blogging coach. Good luck!!!!
3:25pm • #9
23 Featured Posts

Great start to Julie's blogging "career!"

but I must admit, part of me is saying, "Darn, there's one more coach that didn't pick me!"

Oh well...guess I need to come up with some more "star material" to get noticed...

3:37pm • #10

Jeff,

Great post!! and I had just commented on Julie's "FSBO" before this one. And boy she certainly has a bright future ahead of her. I'll have to read more about this project blogger you are talking about.

Good Day!! have a cup of java and a smile on me :)

3:48pm • #11
186,251 Points 12 Featured Posts Localism Sponsor Outside Blog
Excellent job Jeff, and welcome Julie!!!  The benefits are beyond just the AR closings though.  I have gained a considerable amount of knowledge from this forum!!!
4:37pm • #12
9 Featured Posts
Great job with promoting your up-and-coming star.  I read some of Julie's work yesterday and think she's going to do well.  She's definitely got the heart and drive to succeed.
6:05pm • #13
242,392 Points 11 Featured Posts Outside Blog

I found Julie last night as well, totally awesome!

6:09pm • #14
6 Featured Posts
Jeff, don't know how you get it all done with 6 kids. You're sharp, always on your toes and with a big smile. We're lucky to have you here at AR and Julie is fortunate to call you coach. Good luck, I know we'll see great things!!
7:22pm • #15
657,942 Points 145 Featured Posts Localism Sponsor Outside Blog Hit Router

Looking forward to great things from Julie and you.

Jeff

8:45pm • #16
105,545 Points 10 Featured Posts Outside Blog
Hi Julie!  Lucky girl... what a great mentor to have!  LOL
10:03pm • #17
532,851 Points 45 Featured Posts Outside Blog
They're off and running. We have a great pair here, and are learning from them as well. Go, Julie - the fact that you couldn't wait to get started is good.
10:04pm • #18
2 Featured Posts
This is awesome. Can't wait to see the results. It is exciting to see where this is going to lead...
11:01pm • #19
MAR
16
2007
4 Featured Posts

Hey Julie:

You have an outstanding mentor.  I can personally vouch for the added value that Jeff will undoubtedly provide you.  He has helped me get my business on the map, and he continues to impress me every time we talk. 

Suck every brain cell out of Jeff that you can..

Good luck.  The stakes are high... It's your business...

Martin

2:22am • #20
223,089 Points 41 Featured Posts Outside Blog
Hey, I know Julie too!  OK, just her blogs, and I've commented.  I can tell she's going to be great.  She's got some fabulous ideas.  Best of luck to you both in this great project.
7:09am • #21
MAR
21
2007
191,059 Points 64 Featured Posts Outside Blog
Gee I am getting cold feet.  I am not sure I can compete!
4:33pm • #22
APR
12
2007
416,288 Points 90 Featured Posts Outside Blog
Julie's new blog is now located here: http://www.livinginplainfield.com/
11:45am • #23

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Jeff Turner

Santa Clarita, CA

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Office Phone: (661) 244-5812

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Helping businesses grow by effectively using evocative Internet-based services. I am the President of Zeek Interactive and Founder of RealEstateShows.com.

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