
Listing Activities at property
·
Take multiple photos of the property – the
good and the bad. Obviously use the prettiest photos for your marketing
material but disclose any known defects. The bad photos are good to show the
seller’s lender.
·
Put an electronic lockbox on the front door or
hidden if seller/tenant prefers. Agents that have to pick up a key or schedule
to meet an owner/tenant/agent are WAY less likely to show that home. Especially
in this current buyer’s market. There are too many other choices available.
Check out my previous blog about tenant occupied short sales.
·
Install your sign.
Back at office
·
Call bank(s). Ask them
where to send the authorization to release and what their short sale process
is. They’ll either tell you over the phone or send you some additional package
of information. Also make sure to verify where/to whom you will send the
package once you do have an offer (ALWAYS goes to some different #/Dept)
·
Enter property into
MLS. Use multiple photos. Use a full description. Make the showing instructions
easy to find and follow.
·
Enter property onto
the best internet sites. We typically start with point2agent and Realtor then
add as necessary. Our listings are enhanced on Realtor so we can add more
photos and a better description. Point2Agent is a great website to use to get
your listings onto several other real estate websites.
·
Add the property on
your blog. Make it interesting. Use lots of photos. Talk about the emotional
benefits.
We look forward to working with
the other professional real estate agencies on short sales and the many buyers
and sellers as well.

Yours in Success,
Susan Milner
Florida Future Realty, Inc.
www.Florida-Future-Realty.com
www.The-Extreme-Team.com
888-764-6665 toll free
239-542-8521 local
Susan@SusanMilner.com
To read the entire 4 part article:
Short Sales
Copyright 2008 Susan Milner