How many Short Sales gurus out there have clients who come to you at the very last minute!?

Homeowners who are in deep trouble with their mortgages, more often than not simply put their heads in the sand until the fireworks are over! Those fireworks being "Foreclosure"!

Doesn't that drive you mad!

What they need to do is act early and ask questions.

Taylor One has had a rash of short sale clients in June, the most in any other month. 60% of them were weeks away from foreclosure! I have no idea why they would wait so long for help.

What I do know is that waiting only lessons the probability that the lender is going to be inclined to lift a finger to help. Last minute files, are difficult for lenders to process, evaluate properly and negotiate for fair terms. Finally, it's makes it almost next to impossible for us to find BUYERS!

When you (the homeowner) know you are going down a road that sees you faltering on your mortgage commitment, seek assistance THEN! Here's another way to think about it....ACT NOW!!!!

How many short sales have you been unsuccessful with? What's the number One reason why you were? Well as we've quantified last years results within our company it has been...."Too little, too late"!

I understand the plight of Americans who are going through these troubled times. Our company was founded to become a sourse of advise and assistance for individuals who find their selves in foreclosure. I understand because 10 years ago I faced foreclosure and I got through it. Not because I'm brilliant (although I could very well be) but because I acted day one. And because I acted immediately, several options were available to me....not just one.

Let's commit to marketing what we do more and more so that many Americans won't have to turn into an Ostrich...

See ya around the RAIN :-)