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EMPLOYEE VALUE PROPOSITION - AGENT VALUE PROPOSITION

By
Education & Training with Performance Development Strategies

What is quiet quitting? The simple answer is that your employee has checked out be he or she hasn’t told you yet. The root cause may be your Employee Value Proposition.  Do you have agents that are leaving your organization?  Then read this.

The employee value proposition answers the question, why would a talented person want to join your organization? And why would they stay?

This Employee Value Proposition would be tied to your strategic plan and include your vision, your values, and your mission. The values should include such things as social responsibility, ethical conduct, and reputation.

Strong employee engagement produces successful business outcomes including a loyal customer base. And this leads to increasing sales and profits. The reverse is also true. Employees who are not engaged have no passion for their work, are frequently absent, make mistakes, and cost the organization its customers. Understanding what engages employees involves connecting with them.

The Employee Value Proposition EVP matters. Although people work for money there are other factors, and these other factors matter to today’s new workforce.

The study found that today’s workforce wants to feel that their work has meaning and is worthwhile. They want to work for an organization that has values that makes them feel proud. Furthermore, most say they would consider leaving an employer with values that no longer meet their expectations.

Think of your employees as your greatest asset. Without engaged employees you are less likely to have loyal customers and be successful. Therefore, employment branding and the employee value proposition takes on new importance.

Building the employee value proposition and brand requires spreading a message. It uses marketing and communications channels like those used to market your products or services.

What action would you take if your employees were to give a negative answer to the statement, “At work, I have the opportunity to do what I do best every day?” Of course, you would want to give them work that made use of their skills. But do you know how to do that? Meaningful work means different things to the different people. It is affected by preference, personality and generational and cultural differences.   Your Employee Value Proposition should consider the diversity of talent, age and culture.

Decisions

If quiet quitting is occurring in your organization that is a retention challenge that is costly in expense and lost customers. When you consider recruiting and training, lost customer service, lost productivity, and lost morale in others who are left, the cost is at least two times the employee’s salary.   An engaged employee becomes more valuable as he or she grows. In addition, high-performing companies have loyal customers because they have loyal employees.

What is your Employee Value Statement? Is it supported by a line item on your P&L? This is an investment rather than an expense. The strategy should also include careful selection to see that an employee is matched to a job where he or she has a chance to excel, an assessment plan to identify key employee strengths, and a development plan to leverage those employee strengths.  For a similar post on our website see Quiet Quitting - Why is it happening?

Give us a chance to help you solve your quiet quitting challenge.

Contact us to learn more

Armonk NY call 914-953-4458.

South Florida call 772-342-1066.

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PDStrategies.net

Armonk, NY
Port Saint Lucie, FL

(914) 953-4458
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Grant Schneider,
CBC, SPHR, SHRM-SCP*

*Certified Business Coach,
Senior Professional in Human Resources

President, Founder
& Leadership Coach

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Comments(21)

Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

To clarify I do think people do have a need to separate work from home and then from work outside the home or want to separate energy to be put into both personal and professional with a lot less mixing. :

Nov 06, 2022 09:12 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Grant I get interview requests virtually every week... offering lunch, dinner and flights to headquarters to tell me how wonderful their company is.... I thank them and tell them I am content where I am.... and why is that? Love my manager... no other reason... Endre

Nov 06, 2022 09:14 PM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

I think that happens more often than not, people begin to dislike doing something that they loved doing and they quietly check out.

Nov 07, 2022 03:49 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

This is so true, Grant. Every time I've left a brokerage it's because the values in the organization did not line up with mine.

"The study found that today’s workforce wants to feel that their work has meaning and is worthwhile. They want to work for an organization that has values that makes them feel proud. Furthermore, most say they would consider leaving an employer with values that no longer meet their expectations."

Nov 07, 2022 04:24 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Laura - good point.  We must separate work from personal.  Without balance we will burn out and become disengaged.

Endre - you are a key example of this for sure.  You probably know about brokerages that brag about size and are bleeding people.  I do.

Brian - you are talking about trait engagement and we can do little about that but behavioral engagement is where we make a difference with our team.

Nina - that is what I am working on right now.  Values don't match today's new reality.  Do some stay interviews.

Nov 07, 2022 04:45 AM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Good morning Grant. The biggest challenge for a manager is to build a culture where quiet quitting is not an issue. And that is not easy until you realize you can't pleas e everyone so choose carefully. Enjoy your day.

Nov 07, 2022 04:45 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

I know someone who hates his job, but he loves his management - it is evident they care about their employees, and they listen to them. So he hangs on in the hopes that he can get a better job and stay there. The way our management makes us feel is so important.

Nov 07, 2022 04:59 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Wayne - and frankly with the changes that is today's challenge.  Some have still not gotten the memo

Kat - I hope management moves him to a job he likes and he will thrive.

Nov 07, 2022 05:03 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Grant - maybe value for both sides starts with proper communication.  Clear, concise, direct and honest.  Likely more but it's a good start.  And any relationship needs a good foundation.  

Nov 07, 2022 05:04 AM
Roy Kelley
Retired - Gaithersburg, MD

Thank you very much, Grant, for sharing your experience and your advice.

Nov 07, 2022 06:17 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Grant, everyone has to feel value where they work.   There are more hours spent at work than with our families.

Nov 07, 2022 06:19 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Michael - yes, communication is always the biggest factor.

Roy - thank you.

Joan - and that is a fact.  Most time at work.

Nov 07, 2022 08:35 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Grant there are employers who only see the bottom line, but want loyalty from employees when there is not loyalty in return.  This is happening in the Lending Industry right now.

Nov 07, 2022 11:20 AM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

People need to feel they are appreciated, rather than just bringing money to the table, Grant. It costs a lot to train new employees, only to make the same mistakes if not corrected. Wonderful post about human value! 

Nov 07, 2022 06:37 PM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

George - it is happening all over as a matter of fact.

Wanda - it is human value but also smart business.

Nov 08, 2022 03:04 AM
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Condo and Home Specialists

When I was in the Corporate world Grant what I saw was it was more about "them" and less about us!

Nov 08, 2022 06:18 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Grant and of course I value your words in your blog from my past experience.  I had some bosses that were good and others that needed classes.  I learn from the good one and made sure I treated all my people the right way.

 

Nov 08, 2022 08:20 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Grant,

I like Endre Barath, Jr. get calls every week for interviews with other Brokerages,,I always tell them I wouldn't' consider leaving my brokerage and especially my fabulous NW Office. Our Leader is like no one else and the culture that she fosters is such a fun culture and environment to work in. We celebrate each other successes and encourage each other to learn and be the best we can.

Nov 09, 2022 04:05 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Larry and Sheila - today it is about silent quitting.  Some companies can see that preferences have change and the live in the past.

Will - today particularly it is people living in the past and I see it even in volunteer organizations.

Dorie - it is all about the RIGHT culture.

 

Nov 09, 2022 04:35 AM
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

Everyone has the need to feel important, useful and loved.  If not, they stray ... and start looking.

Nov 18, 2022 12:54 PM