I didn't realize how long it's been since I've last blogged. Things have been busy so I have completely neglected blogging, which is a good thing right? Maybe not... I must admit, before I started reading, and putting in entries on Active Rain, I would hardly see my Real Estate Photography company in the top 10 spots, heck, not even on the first page of Yahoo or Goole search engines. Since that point in time, I've come to find that we'll be in the top 5 almost at all times. I feel a great deal of gratitude goes out to the whole AR community, so thank you Active Rain-ers!!!

Now, here's a question for some of you photographers: Do you do RE photography in addition to other gigs? Such as weddings, special events, corporate events, etc...? I know there are many "entrepreneurs" out there who picked up a camera for the first time because you saw the craigslist ad for a "Photographer needed ~ no experience required!!!" So if that is you, and you added event photography, how are you balancing?  To the photographers who added I'm just curious as to how many photographers out there added RE photography to their existing repertoire.

~Curious

 
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14 Comments on Curious Photographer here...

JUL
17
2008
1 Featured Post Hit Router

Well, 22 years ago I majored in Photography (Latin for "Writing With Light") and started my own business. I did weddings, corporate events, model portfolios, custom portraiture, school portraits, etc. I had my own dark room and business was okay until someone (Martha Stewart maybe) told people not to spend thousands of dollars on Wedding photography. By placing those disposable cameras on all of the tables at the reception, everyone was supposed to snap away and by doing so, it would create much of the wedding album material. Sort of like that thing where you put 100 monkeys in a room with typewriters and eventually they will bang out some Shakespeare.

Since the weddings were the most lucrative part of my business providing the most amount of money in the shortest amount of time, it was a huge hit to my wallet. Add to that the beginning of the digital photography age, and I was behind the eight ball a bit. I still have much of my film equipment, but digital has improved vastly. As for my realty business, on average I spend 90 minutes shooting a property (with lights). I've picked up a few side jobs from colleges that may be short on time to do their own photos, but as a rule I am not in the photography business anymore. I've even been so busy lately as to find the need to hire someone to shoot properties for me.

Bottom line, if you have the talent and the time, you are missing out on some income potential if you don't explore paying photo gigs outside of your niche market. You've got the equipment, so get that NFL sideline press pass for the Falcons home games.

8:46am • #1

We hire a photographer to come out and take photos of our "high end" listings - so I think there will always be a market for photography in real estate!

It makes our sellers happy to have a "professional" taking photos of their home and it gives buyers pictures to look at that reflect the home "at it's best!"

 

Thanks for the post!

8:55am • #2

Hi Ben,

I know one of the real estate photographers who uses our tours averages about 100-125 shoots a month. He’s been at it quite awhile, so he has his contacts in place. But he definitely stays plenty busy just shooting houses and building tours.

10:44am • #3

Ben- I have been a professioanl photographer for about 10 years and only just recently started doing Real Estate photography and Virtual Tours, but I find it taking up more and more of my time. Not that I am complaining.

I am doing less weddings, by choice, and concentrating almost exclusively on RE photography. It's refreshing to shoot a property and not have the bother of a nervous Mother of the Bride hovering behind me, interupting me!

I still schedule events and portrait sittings as time allows with the Realty work.

12:18pm • #4

I have always been interested in shooting RE photography. My main niche is fashion. How would I go about getting into this market. I would guess contact realtor, but since I dont have a book with RE photos how would I go about it?

1:35pm • #5
JUL
18
2008

Hi Ben,

Thank you for the Yahoo & Google info - I just recently started posting blog articles here on Active Rain so it will be interesting to see if it helps.

Sorry I can't help you with your other question as I'm in a similar situation and wondering where I can branch out to. I've been primarily shooting real estate photos and virtual tours. I've also had some stock photography sales, but not enough to count on it for consistent income. This is also supplemented by web development work I do for REALTORS and other local small businesses.

Freddie - To get some samples you can start by taking pictures of your home or the homes of friends and family. My wife is a real estate agent so I started by just helping her out, with no intention of doing it as a business. Some agents in her office saw the photos and the rest is history.

Alan

10:09am • #6

Thanks Alan. I kind of figured that would be a way to do it.

10:18am • #7

Alan,

Your story on how you got into RE photography is just like mine! Did some of my wife's properties, other agents saw the photos, dollar signs in my eyes.

or something like that...

10:32am • #8

Alan & Ben-

My wife is a REALTOR as well, easy way to gain experience and break into the business!

11:28am • #9
JUL
20
2008

This reminds me… I know photographers who will routinely give away a free shoot just to get in with a particular agent or office. They consider it just part of the business.

8:24am • #10

Michael- As far as freebies I've also donated shoots and virtual tours to a fund raiser auction benefiting a regional REALTOR political action committee. In addition to the goodwill of helping out their cause I made some contacts that resulted in repeat business. Definately worth the cost of giving them away and cheaper than mailing out post cards or other promotional materials.

9:49am • #11
JUL
21
2008

Subject: RE: your blog response

So...how would somebody go about getting a press pass to the local football team? I've always wanted to get into that, but have no idea how to get into that market.

 

It is more complicated nowadays. NFL licensing has crushed the freelancer like a 300 lb linebacker falling on a Tamron 28-300 zoom lens. Used to be you just had to have an agreement with a local paper and you were good to go for obtaining a sideline press pass. Now the attorneys have a monopoly on anything NFL related. Like for example, refrigerator magnets. You can get the schedules printed up for your real estate biz still, if you pay the multi million dollar licensing fee. If you do have a company out there that is still offering these marketing items, they are in direct violation of the copyright.

But breaking into any business like that takes portfolio examples. And, by going to some local high school games with your monopod and your long lenses, you may even be able to sell some action portraits of the key players to proud parents. More thinking outside of the box.

Rob
6:51am • #12
16 Featured Posts

I do mostly real estate video tours full time, but started doing still photography as an 'add on' for my clients.  Haven't had the time or desire to branch out to any other areas, as I am pretty constantly busy, and I don't have the patience for "Bridezilla" wedding photography - I would probably have to kill myself!

8:13am • #13

It is more complicated nowadays. NFL licensing has crushed the freelancer like a 300 lb linebacker falling on a Tamron 28-300 zoom lens.

What I find ironic is that at one point the Digital Rebel and/or Canon was the official camera of the NFL. (might still be) I could be confusing different ad quotes in my mind, but there were definitely some Canon football ads that gave me the impression they were endorsed by the NFL. Good luck if you bought a Rebel thinking it would be your ticket to the sideline.

10:26am • #14

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Ben Nunes ~ Photography & Virtual Tours

Atlanta, GA

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