Leaving a voicemail is one of the most common tasks salespeople perform. However, very few leave an effective message that motivates the seller or even a buyer to return a call.

To all salesperson out their , who do leave a voice mail and if you do what method you use.

Here what I learned so far, when leave a voice mail rather then saying "We provide a solution that has helped companies like yours to save money", we use specific operators to build meaning such as, "We have worked with companies such as X,Y, and Z to lower their operating costs by 15% while increasing their product availability by 25%."

To further reinforce our statements, we then offer additional proof such as, "I am sending over an e-mail with a case study we conducted with company X for your review." Remember, the ultimate goal of leaving a voice mail message is to start the process of building customer rapport. If you are successful, you will have a solid foundation with the prospect over the long-term.