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Your Homepage will alert you of new questions in your state
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These state pages or hyper-local pages provide content directly related to a specific geographical location.
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The #1 selling point , is The Right Price, especially in a Buyer's market. Every buyer wants a great deal and you probably felt the same way when you initially bought your property.
Over 80% of today's buyers go online when they first start searching for a home. These buyers are savvy and they know about pricing. Once you have buyers calling you or knocking on your door, you want to be prepared to defend your asking price.
When pricing real estate, there is one single factor that determines the right price for a home: what the market will bear. Your property has many different values such as the taxable value, the sentimental value and the market value. Buyers only look at the market value. They do not care how much you need from the sale, they do not care how much you initially paid for the home or how much your payoff is. Researching the sale prices of comparable homes will give you a price range in which to position your home. Homes currently for sale are your competition. Homes that have recently sold are a great indicator of how much buyers are willing to pay for a certain home. The asking prices of homes that have failed to sell will show you what buyers were not willing to pay.
Ideally, this data should be as recent as possible, do not go back more than 6 months and stay as close as possible to your neighborhood. It is up to you just where to position your home. Keep in mind though, the closer you get to meeting the actual market, the faster your property will sell.
Have your research data handy when buyers call or stop by for an impromptu showing. Once again, you want to be able to defend your asking price. It might also be a good idea to take your current asking price and see how your property compares to other homes with similar asking prices.
Personally, I like to use color graphs that show at one glance how the subject is positioned in the market.
This ensures that buyers can see in the blink of an eye how well the property is priced and it doesn't require them to read through page after page of numbers. There are even more benefits from taking the time and doing the research:
I have had quite some success distributing flyers in neighborhoods.Make sure your flyers contain at lease one sharp photograph and detailed information about all those special features of your home. Since your property can only be shown by appointment, make mention of the best time to call and schedule a showing. For example: if you work during the day note that showings can only be scheduled after 6pm
As a professional, I offer my clients a wide array of advertising options. A favorite with sellers are Microsoft Powerpoint Presentation burned onto a mini CD that can easily be distributed among fellow Realtors to show their clients. Also very popular are Visual Tours that allow buyers to tour properties online without ever leaving their own living room. These Tours can also be added to Powerpoint Presentation for double impact.
Buyer's Agents Welcome
If you are willing to pay half the commission, buyer agents might be willing to work with you present another way to give you access to a their pool of potential buyers.
A great way to de-clutter, make a few extra bucks and let your customers know your home is for sale. They might not be interested to buy themselves but they have friends and family that might just be looking to move into your neighborhood. Make sure you have flyers handy to pass out.
I hope I could give you a few hints to advertise and market your property in order to attract potential buyers.
Copyright Darrin & Andrea Mills 2008 "For Sale By Owner - The Right Price" If you need help pricing your property, we'll be more than happy to assist you. firstname.lastname@example.org
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.