I'm sure you've heard the rumors about builders offering Realtors X%-Y% commission to sell their products. Y% on a $350,000 home...that's a new Audi A4!!! Seriously, this poses the question - if a builder can offer Y% to a Realtor, why don't they just lower the base price by X%?

I'll tell you why....Phoenix builders have overextending themselves in this market and are stuck with inventory they cannot push. Plus, they don't want to lower the comps in the neighborhood to devalue their product. Would it tick you off if you waited 8 months for a new build and then the builder drops the base price 7% to sell a spec home that is the same floor plan? I would be.

Now back to the HUGE commissions to Realtors. As a Realtor, I am not comfortable accepting a X%-Y% commission for selling a house. It just crosses the ethical boundary for me...I mean, how can you justify this to your clients when they see a $30,000 commission on the settlement statement?

 
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3 Comments on Buliders/Realtors

AUG
31
2006
204,677 Points 6 Featured Posts Outside Blog
Builders doing the same thing here.  One offers a 20K bonus plus high X% commission.  Since alot of these are vacation homes we offer the 20K towards to the buyer for their furniture package at closing and ask them to refer us to anyone else they hear thinking about buying or selling.  We aim for 5 a year and anything they can do to help is appreciated.  Works like a charm...
4:41pm • #1
That is VERY admirable!!!
4:47pm • #2
259,121 Points 102 Featured Posts Outside Blog

Pulte Homes lowered their prices 30% in a subdivision n Las Vegas in the summer of 2004.   It worked, they sold out the subdivision.

The NAR threatened a lawsuit (and a class-action suit was brought from homeowners).  I never understood how an organization that prides itself as the watchdog for the last bastion of the free market was so quick to criticize a company for exercising its market strength

 

6:22pm • #3

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Michael Iuculano

Scottsdale, AZ

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