1Not long ago, when multiple bidders were all purchasing in Frenzy, the truly Desperate Buyers resorted to writing love letters to the Sellers.  We all saw their hand written letters of being a First-Time Buyer chasing the American dream or of Families needing more space.

Today's Real Estate Market, however, calls for a different kind of letter, no more Warm & Fuzzy Letters but more like a cold splash of water.   So Active Rain, do you think letters like this will help Sellers to stop "Living The Dream "

Dear Seller:

I'm writing to let you know that I would like to make a bid on your property.   I love the area and am committed to buying a house nearby. And your home fits my needs.  But given that my offer is well below your asking price, I also feel I owe you an explanation.

First, consider the big picture. Nationwide, home prices in the first quarter of 2008 fell 14.1 percent compared to only a year ago, according to the Standard & Poor's/Case-Shiller U.S. National Home Price Index.  That's the biggest decline in the 20-year history. And just in case you're wondering, during the housing downturn of the early 1990s, the decline was never worse than 2.8 percent.

Not only that, earlier this month, the National Association of Realtors pointed to the huge number of existing homes on the market. As of the end of April, the total number was well over 4 million. At that rate we have an 11 month supply of properties currently on the market.  So buyers have options right now. A lot of them.

I'm no different. Your home is great, but it isn't unique. Few homes are. I know this may be hard to hear, since you've spent years creating memories here. But you may be waiting a long time if you hope to find a Buyer with the same emotional connections that you have.

We all read the headlines.   It will be tempting to view my low bid as an insult. Please don't make that mistake. Your home is genuinely appealing, and I wouldn't have written this note unless I was serious about buying it.  Oh, and one more thing. You presumably need someplace to move. My guess is that you'll find these same points compelling when it's your turn to buy. You just might succeed in buying for a better price, too.

I look forward to hearing from you soon.

Yours Truly,

Today's Buyer in 2008 

 
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15 Comments on Mr. Seller, the Letters are no Longer Warm and Fuzzy.

AUG
05
2008

the letter is only good if the house is overpriced..if it is priced right and you come in low, who knows?

2:02pm • #1

Aloha,

Very good. In fact, it sounds like me on a listing appointment!!! Really. I don't soft sell a thing and am straight up and honest.

Have a great day.

Patrick J. Lambert R/S

Century 21 All Island Hawaii

www.patrickjlambert.com

808-937-1188 direct line

2:06pm • #2
167,155 Points 1 Featured Post Outside Blog

The letter is well written and could work with the right type of seller.

2:06pm • #3
Localism Sponsor

Great letter Kathy.  Really puts things into perspective.  Most of us out here try to convey this information the best we can.  I would love it if a buyer really would send a letter with their offer.  So tell me, was the first part of your post true?  Buyers in your area actually used to write the seller a letter trying to convince them to accept their offer?!

2:07pm • #4
294,092 Points 4 Featured Posts Localism Sponsor Outside Blog

It depends on where they are selling. My listing just went pending after FOUR DAYS on the market. We got full asking price. It does happen sometimes.

Betina

2:09pm • #6
1 Featured Post

Hi Kathy-can I ask where this is from, and if I can have permission to use a variation of it in my own letters to  home owners that I already send letters to...I'm also an investor that farms specific areas for properties that need to be sold (ones that are not FSBO or listed)

it is a pretty good letter for the investor side of me.

Thank you for the sample

 

Edward Fox

2:13pm • #7
393,383 Points 2 Featured Posts Localism Sponsor Outside Blog

The first offer has now become a "probe" to see how desperate the seller is. This is what I tell my sellers who are insulted and do not want to counter

2:23pm • #8
Localism Sponsor

What a great idea.  Offers are just feelers to test how motivated the seller is.

2:26pm • #9

Nice add.. great ideas for sellers..

2:28pm • #10

Perfect. Seller beware..

4:59pm • #11

Hi Ed,

I got this from the ERA Website, I would not think there would be any harm, so go for it! 

 

5:03pm • #12
AUG
07
2008

I think you should laminate that and put that "Letter" in your Realtor bag of tricks.  You never know this could actually come in handy on a difficult listing appointment.

12:14pm • #13
AUG
14
2008

I am laughing so hard because I actually have a Buyer who almost has this same mindset.

11:37am • #15
319,990 Points 8 Featured Posts Outside Blog Hit Router

We had a buyer make a low offer on a property that has NO COMPS anywhere near the asking price. I suggested the agent do this, but she was afraid this would really tick off the seller. When she explained her reasoning to the listing agent, the agent flat out said she didn't care what the comps said, this is the price. I am sure that offer (which was rejected, no counteroffer) was not presented the way we wanted it to.

11:40am • #16

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Kathy Hyatt

Fort Lauderdale, FL

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