I really need your help...from a Realtor's point-of-view.
Starting in September, I am going to be hosting short, 30 minute webinar trainings on timely mortgage information. Because I only have 20 "spots" for invitees to the webinar, I am rolling it out to the local agents I work with in the beginning. Depending on the success of it, my plans are to offer more "spots" or do the same webinar at different time slots, if demand warrants it.
I want to offer it as a value-added service to my current agents AND my hope is that these webinars will gain word-of-mouth and help me to grow my business! :)
But I need feedback from you!
When I think about content, topics, etc. I am trying to take this from a Realtor's point-of-view. But because I live, breathe, eat and sleep mortgages, what I think may be interesting, may be absolutely worthless and boring to an agent!
Can you help me with some of these thoughts:
- Does the idea of 30 minute, focused webinars on mortgage related topics even appeal to you as an agent? In other words, if your loan officer came to you and invited you to a webinar like this, would you even attend?
- Content: From a mortgage stand-point, what do you as an agent find interesting as far as topics? What content would compel you to WANT to attend a 30-minute webinar? Mortgage products? State of the industry? Rates? Appraisal logistics? Credit?
- In a nutshell, how would you answer, "Gosh, that is really something I would like to learn about?"
Thank you SO SO much for your help!

Sherri,
Great question! I will be following this thread to see some of the responses. We should always be cognizant of the needs of our referral partners!
Billy Manders