I wrote a blog a while back that examined the need or use of Flyer boxes, certain riders and the actual overall effectivness of each. There was a decent response to the article and that was that. Now, I have been introduced to a product provided by skywire and sold by Realovation that solves everything I stated as a concern. The Virtual Aid assistant is a rider that delivers the information contained on a flyer and more directly to the clients cell phone or email.
No more need for the flyers to be distributed to the local neighbors, no more need for the empty flyer boxes and most importantly no more need to spend the money on the useless flyers because that is what the client wants. The virtual aid assistant takes less time, less money, less hassle, more leads, more clients and more closings. What you say? That is right you can keep the leads that are generated by the virtual aid.
What I did not say before is each time that the client or prospect requests information from the rider via the cell phone you are immediately notified. Yes, this may sound like call capture but call capture never sent the information that all the prospects want. Few want to hear the narrative of the property most want to see the photos of the place. After all, that is why 80% of all homeowners start the search online isn't it?
So how does it work? Attached to the sign on the property there is a rider that has a toll free number and a property ID. The prospect dials the number and enters the property ID. At that point they are given a choice to have pictures sent directly to their cell phone, have a flyer sent to their email, listen to the recorded information or be forwarded directly to the agent. Simultaneously you are text messaged the number that called. It is also all captured on your computer software that allows you to track which homes are getting the attention.
Contracts are month to month, and the cost of the riders are cheap. At this point you may ask me if I sell the product. No, I do not but I endorse it because I have bought for some of my agents and I pre-qual the leads for them. That eliminates the bored teenager playing a joke. You have the loan officer deal with that kid. If the prospect can buy I refer them back to that agent and we close the deal. It has been a great way to work with my listing agents and been a great way to connect to buyers.
In the short term it has at least solved all the questions that I had regarding flyer boxes and riders and whether or not they are an advantage or disadvantage..............until next time.
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