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Are customer reviews good for Real Estate Agents?

Some Myrtle Beach Hotels never saw it coming. Overnight, sites like Tripadvisor.com and, later, search engines including Yahoo and Google allowed customers to review each property online.

Those caught unaware, were exposed, unprepared, and now are having a hard time renting rooms at any rate: Some examples are here: Hotel One and Hotel two .

Others hotels were running a well oiled, customer oriented machine and got results like these: Great Reviews .

Search portals, like Google, Yahoo, and Myrtle-Beach.com are going to a Real Estate Agent customer review opportunity.

DO YOU THINK CUSTOMER REVIEWS ARE A POSITIVE OR NEGATIVE MOVE FOR MARKETING AN AGENT or AGENCY?

If you are a Myrtle Beach Real Estate Agent, we would like your input on the move made by Myrtle-Beach.com specifically.

Myrtle Beach Real Estate

Posted by Myrtle Beach South Carolina Marketing on 09/02/2008 01:57 PM

Comments (7)

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7 Comments on Are customer reviews good for Real Estate Agents?

SEP

2008

Reviews can be good or bad...even if the service was sensational, the customer may have preferred a tweak here or there and thus write a negative or semi-negative comment.

I think customer reviews are great. How many times have you booked a room at an unknown hotel, the pictures online look fabulous, then you get there and it is an outdated, musty, DUMP!!!

Reviews are good for feedback, but I think that they need to be screened or verified before being submitted to the public. It's too easy for someone to place false info out there, or even post as someone that they are not. Take 'em all with a grain of salt.

What is the best way to screen these in your opinion?

OCT

2008

There is no way to screen something like Google Maps. You can try going in after the complainer and offering some kind of refund publicly...or an explanation of why they are exagerating the problem. The best way, though, is to just make sure you get enough GOOD comments to outweigh the bad ones. And if you can't do that, you better revamp the hotel. People shouldn't have to spend $1000 plus dollars and get a run down place to stay.

But restaurants suffer this problem too. All it takes is the cook having an off night. You just have to make sure you have more good than bad.

The problem with sites that allow you to post reviews online about any type of company is that ANYONE can post a comment. There are a lot o people that will post negative things about a business that may have never even done business with them.

Mike and Cindy,

If you had a website that allowed reviews, how would you get around the anyone issue? Mail a password to new sign ups for reviews?

Thanks for your input,

David

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