Better ways to market???

There are always dozens and dozens of people and services trying to show you a better way. Each of them are charging their fair share to help you get there (go figure). I say there is nothing free in life, but there should be value for the service. I became so frustrated that I started to put my own systems in place that allowed me to CUT COSTS and increase my productivity and increase the response of the pubic to the listings, and at the same time help my sellers understand the results of the marketing.

It is so simple:

  • I place every home I list (EVERY ONE) on my website
  • I build a special custom site that I build for the home (i..e. 123456mainstreet.info)
  • I place a custom sign rider on the for sale sign with the web address
  • This one will surprise you, I DO NOT place any flyers on the sign
  • I drive ALL MARKETING to my website for that home
  • Last once a week I review the results with the sellers including the website traffic results.

There is far too much to go into here and it is not appropriate to advertise in a blog, but trust me when I say, you can do it better. I went form spending an average of $750 per listing to properly ,market down to about $250 and my results in creased.

The end result is take the time to think outside the box and you can get great results.

 

4 Comments on Is there a better way to market???

SEP
04
2008
Outside Blog

Aloha Richard,

I like your style, its all about systems and it sounds like you have a good one
10:43pm • #1
128,993 Points 3 Featured Posts

Richard I still use flyer's but I try very diligently to drive traffic to my website.  I feel that this is a better way for buyers to get information on my listings plus it Free's up my time since I won't need to educate them about the details of the house.  Thanks for the post.   www.vizonkc.com
10:54pm • #2
207,162 Points 7 Featured Posts Outside Blog

I think paper flyers are useless. I do like the web ideas. I guess it depends on the market.

I love how you review the results. Thats great one on one and a great reason to list with you.
10:58pm • #3
SEP
05
2008
1,062,814 Points 12 Featured Posts Outside Blog

Richard, thanks for sharing these ideas, I loved the flyer and web site ideas!  This is why I love Active Rain!
1:15am • #4


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Richard Foster ABR/M, CREN, CRS, GRI, RRG, SFR

Green Valley, NV

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Elite Realty

Address: Las Vegas, NV, 89123

Office Phone: (702) 837-6686

Cell Phone: (702) 521-5675

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