Eye-magnet headlines for real estate ads

Real Estate Agent with Alain Pinel BRE 01367196

Perhaps we should have a tutorial on how to write headlines that get the most attention in a sea of boring ads. After going through pages and pages of postings that were so booo-ooooo-rrrrrinnnnggg I decided to check out The Best of Craigslist to be entertained.

The only real estate related best-of post that I saw was An Open Letter to the Brokers of New York City, Some good tips to real estate sales/rental consultants.

Also gave me an idea for a future post as I look for contractors who may be interested in my fixer listings. Perhaps I should title it "An Open Letter to Contractors Looking for Fixers". Nothing fancy, but it will surely stand out from the boring titles I see. Maybe I should say, "Fixers! Come and get it!"

Anyway, here are some examples of real estate headlines that stood out for me

  • Find out how you can purchase this condominium for 1/2 price. - the curious will want to know
  • Can't Sell It? Wait out the market and rent it to me! - so many houses for sale, this one had a different message
  • Architecture That Moves You - this was so different from the hundreds of posts
  • Save with Solar! Brand New Energy Efficient Homes -focused on a hot button topic: going green.
  • You won't get HURT at this price!  - I was curious enough to click on it
  • What Everyone Wants in Healdsburg - what does everyone want in Healdsburg/
  • Stunning Views...Lovely Home Plus a Gorgeous Granny!  - a "gorgeous granny"?
  • Under the Tiburon Sun - Nice play on Under the Tuscan Sun



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Pacita Dimacali

Alameda/Contra Costa Counties CA
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