"All the house can be a stage" is the title of an article the Atlanta Journal-Constitution (AJC) published in their weekend "HOME FINDER" section a week ago.

The author, Mary Booth Thomas, did not interview home stagers for input, nor did she interview REALTORS for validation of Atlanta home staging expertise. 

Her validation as to the value of home staging came straight from the house's horse's mouth!

Ms. Thomas interviewed home sellers regarding their take on home staging in the Atlanta market.  She asked questions about the value of their home staging experience for an occupied home. 

  • was home staging a value in selling?
  • was it a value for showings?
  • was the experience worth the time and investment?
  • what did you expect and what was home staging in your own home really like?

I was fortunate enough to have 3 of my recent past clients interviewed/referenced for the article.  The testimonies they gave supporting the experience of home staging their occupied home was fabulous!  Here's some excepts from the article that involves their comments:

~~~~~

When Maj. Toby Moore and his wife, Susan, put their house in Peachtree City up for sale in May, they expected it to be on the market for quite a while."

Instead, they sold their home in a week-and-a-half and got full price.

Their secret: At the suggestion of their Realtor, Leigh Steele of Prudential Georgia Realty, they hired Karen Dembsky of Peachtree Home Staging to make their home more appealing to prospective buyers.

"Home staging is part of our Realtor's selling plan," Susan Moore said. "There never had been a house in our neighborhood that sold for that much. It definitely works."

Professional home stagers move furniture and minimize accessories to highlight a home's positive features and play down the negative.

Upon Dembsky's advice, Moore packed up family photos and her children's artwork and removed the shower curtain in one bathroom to show off the tile. "She rearranged things to make the house flow better and removed a lot of personal things to make it show better," Moore said.

Moore was so impressed she recommended Dembsky to her mother, Barbara Lovejoy, who sold her home in Alpharetta in less than a month.

. . .  Shelly Peacock was initially apprehensive when her Realtor suggested bringing in someone to stage her home in the Maple Shade community in Tyrone, where several other homes in the $650,000 range are also on the market.

"My vision was that someone was going to come home and criticize my style. That wasn't the case at all," she said. "Once I got over it, it's fabulous."

In the living room, Dembsky rearranged the furniture to open up the space and make it more interesting, Peacock said. Dembsky worked with the Peacocks to pack up 15 boxes of personal items and memorabilia, in addition to what Peacock had packed before Dembsky arrived.

"It frees up your life. Now, when the house is going to be shown, I don't have to run around and straighten up all the stuff I had before," Peacock said.

 ________________________________________________

                             BEFORE                                                                    AFTER

How folks live in a home is their business, how folks present the home for sale is my business!

For tips on how to prepare your home for sale and information on staging a home in Atlanta, visit the web site of PEACHTREE HOME STAGING or call us at 770 595-8809. 

We do occupied and vacant home staging with professional perfection! 

If you would like to e-mail us specific questions our address is:  Karen@PeachtreeHomeStaging.com

Peachtree Home Staging is a proud APPROVED AND ACCREDITED Business of the Greater Atlanta Better Business Bureau. 

Peachtree Home Staging Serves all of Metro Atlanta:  Coweta, DeKalb, Douglas, Fayette, Fulton and Gwinnett counties in Georgia, including, Alpharetta, Atlanta, Brooks, Chamblee, Decatur, Douglasville, Duluth, Dunwoody, Fairburn, Fayetteville, Jonesboro, Lawrenceville, Lilburn, McDonough, Newnan,  Norcross, Peachtree City, Roswell, Sandy Springs, Senoia, Sharpsburg, Stockbridge, Tucker, and Tyrone 

  

 

 

Peachtree Home Staging The Experts in Atlanta Home Staging Diversity

How folks live in a home is their business, how folks present the home for sale is our business!

For tips on how to prepare your home for sale and information on staging a home in Atlanta, visit the web site of PEACHTREE HOME STAGING or call us at 770 595-8809.

Terrane Ridge, Peachtree City <> 41 Marietta St., NW #1511, Atlanta, GA <> Preakness Dr., Roswell 

We do occupied and vacant home staging with professional perfection!

Peachtree Home Staging is a proud APPROVED AND ACCREDITED Business of the Greater Atlanta Better Business Bureau (BBB) and the Georgia State President of the Real Estate Staging Association (RESA)

 
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39 Comments on Straight from the "house's" mouth

SEP
22
2008
3 Featured Posts

Hi Karen,

Great press for you and great staging. I love the artwork over the fireplace.

9:16pm • #1
107,900 Points 1 Featured Post

Karen, What a wonderful article!  The value of those testimonies are priceless. Congrats on jobs well done!

9:16pm • #2
Outside Blog

Karen- I am so happy for you to get such great press! Great testimonials and I hope you get lots of new business:)

11:04pm • #3
SEP
23
2008
206,929 Points 13 Featured Posts Outside Blog

Karen ~ Wow ~ What a great article touting the powerful benefits of staging a property for sale! Kudos to you on your clients' testamonials -- they were smart to hire you and they know it!

Congrats on the press coverage and for making the rest of us look good.

2:43am • #4
140,080 Points 2 Featured Posts Outside Blog Hit Router

Nice kudos for a good stager.  Congratulations on your mention, third party endorsements are superior to any press really.  This should be a feather in your cap and good for business. 

3:36am • #5

Thanks for sharing Karen. I have always found that the pretties girls get asked to dance first! Greetings from Paradise.

Realtor Greg Gorman & Realtor David Burke Present Naples Florida Real Estate

5:33am • #6
Outside Blog

Karen, awesome article and testament to your work.  The fact that they based the article on experiences from your previous clients gives you credibility in the eyes of the readers.  It tells me that you not only know staging, you must be great to work with based on their comments and willingness to participate in the article. Well done!!  Continued success!

5:42am • #7
2 Featured Posts

This writer didn't need to interview a stager.......the clients gave the best info possible!  Way to go!

5:47am • #8
178,600 Points 9 Featured Posts Outside Blog

Hi Karen! Wow, that is a fantastic article! I got a little nervous when you said they didn't talk to stagers OR realtors, but this is really good.  I love the before and after pictures because they really show a difference.  Congrats to you on the article, as well as the quick sale on that house.

6:14am • #9
116,288 Points 3 Featured Posts

Hi Susan -- thx for the kind words and yes, I love that art as well! One of my inventory favorites!

7:25am • #10
116,288 Points 3 Featured Posts

Hey Donna -- thx so much.  yes, I was sooooooooo flattered to have testimonies in print!  A real honor.

7:28am • #11
116,288 Points 3 Featured Posts

hello Wendy -- Yeah -- well I haven't rec'd newbusiness that I know of, but I have my phone right here by my side ready to schedule!  LOL!  I am staging a vacant today and Friday and have a occupied on Thursday, But hey, tomorrow's open!  Let the phone ring!  thx for the comment and reading the excerpts!

7:33am • #12
191,037 Points 4 Featured Posts Outside Blog

Congratulations, Karen.  I too had a client Mary Booth included in the article.  It's a lovely couple out of North Carolina.  It was a great article and I love how she spoke with the homeowners to get their direct feedback!

Kathy

7:35am • #13
116,288 Points 3 Featured Posts

Hey there pal, Maureen! -- Thx . . . you are very kind!  My favorite part of this is that it references "a Realtor" recommending home staging.  This is a testimony in itself for the value of home staging and our industry! 

7:37am • #14
116,288 Points 3 Featured Posts

Thx, TerryLynn! can't beat the value of testimonies and I'm pleased "PINK" whenever I get one!  Thx, again

7:39am • #15
116,288 Points 3 Featured Posts

Oh, my, GREG!  You have me blushing! 

PS  I have my dancing shoes on!  (actually, they are crocs for staging today)

7:42am • #16
116,288 Points 3 Featured Posts

Hi Michelle -- thx so much.  It can be a balance juggling the home owners, space, stuff, and personal feelings can't it?  A good stager that does occupied homes is part psychologist, don't you think?

7:48am • #17
116,288 Points 3 Featured Posts

hey there Marianne -- I agree!  Got her info straight from the horses mouth!  I love it for the home staging industry.  Thx for the comment!

7:50am • #18
116,288 Points 3 Featured Posts

Hi Kathy!  I was wondering myself what they (my clients) had said!  It was a pleasure when I saw the article in print a few days after it came out!  Somebody actually e-mailed me and told me about it!

Glad you like the staging photo's.  This is a home I did a week or so ago.  Not one of the 3 that are mentioned in the AJC article.

7:57am • #19
116,288 Points 3 Featured Posts

Hi Kathy N!  Yes, your client comment involved "vacant" home staging and was quite complimentary of your work (OF COURSE! :-) )  Sounds like you will be getting another one of those "ever-so-glorious" under contract signs soon!

Thx for the congrats!

8:08am • #20
191,037 Points 4 Featured Posts Outside Blog

Yes, I too was wondering what they would say.  I haven't seen the article in print yet so, need to go out and get the paper!

Kathy

8:10am • #21
3 Featured Posts

Aloha Karen,

Wow, the best free advertising I've ever seen. You gotz the motz! Congratulations!!! This quote is Ab Fab! How folks live in a home is their business, how folks present the home for sale is my business! You go girl your on a roll.

Peace,

6:29pm • #22
SEP
24
2008
581,201 Points 47 Featured Posts Outside Blog

Karen, Congratulations... Great staging and a job well done.  Best wishes and much success.

5:48pm • #23
116,288 Points 3 Featured Posts

Thank you, Gary!  Yes, life is good . . .and when it's not, I still try my best to make it good!  I will take all the good wishes (AND SUCCESS) I can get!

5:59pm • #24
116,288 Points 3 Featured Posts

hey my good friend Kimo -- oh so disappointed . . . I was so looking forward to our planned day together.  I keep saying . . . let it go.  Maybe, just maybe, I think I have -- glad you like my tag line!  Thx for commenting!

8:17pm • #25
162,611 Points 15 Featured Posts Outside Blog

This is awesome Karen! Congratulations and isn't it wonderful when you don't have to sell your services? the satisfied customers do for you! Way to go! I love this stuff!

8:49pm • #26
SEP
26
2008
113,505 Points Outside Blog

Kudos to you, Karen for the satisfied clients!  Love your staging changes in the photo! Can you share your source for the artwork above the fireplace? Thanks.

12:25pm • #27
OCT
02
2008
116,288 Points 3 Featured Posts

Hi Karen O.  --  It was a great article.  We've come a long way.  Those of us that have have been doing this a while can really appreciate how much the industry has gained acceptance.

4:31am • #28
116,288 Points 3 Featured Posts

Hey there Kathy!  Thx for the Kudo's!  Regarding the source for the picture, I have had that one in my inventory for well over a year -- It's almost always out somewhere.  I think it came from either Target or Ross's -- I saw something similar recently at TJ Max.

4:33am • #29
OCT
04
2008

I think I need to have someone to stage my home. I am not selling but I am always wowed by the simple changes that seem to warm the entire space. Maybe one day

10:46am • #30
117,745 Points 11 Featured Posts Outside Blog

Hi Karen - it has been a long while since I have just read and commented on a post and when I saw your feature I had to click. What a joy to see how well you are doing. I see I am not your only fan ;-) Congragulations on your successes.

Sheron

10:25pm • #31
OCT
05
2008
116,288 Points 3 Featured Posts

Hi Sharon H. -- thx for such a nice compliment to our staging industry! 

10:10am • #32
116,288 Points 3 Featured Posts

hey there girlfriend -- I have missed you Sheron!  Hope all is well.  It's always an honor to hear from you.  Thx for the kind words!

 

10:12am • #33
216,758 Points 6 Featured Posts Outside Blog

What a fabulous advertisement for you!  It's always so much better when someone else says how great you are also.  Bravo!

2:05pm • #34
116,288 Points 3 Featured Posts

Hi Melissa -- you are energy for all of us -- a real compliment to have you stop by!  It is great to have testimonies published isn't it?

7:12pm • #35

I see you have a gift for staging and using a lot of what the owner has onsite saves money.

8:24pm • #36
116,288 Points 3 Featured Posts

thx for stopping by Mindy and Jay -- I try to keep it a "GIFT" and keep on spreading using the old stuff!!  LOL -- Thx for the comment!

9:14pm • #37
OCT
07
2008
116,288 Points 3 Featured Posts

by the way . . . I am lovin" the feature in the Realtor group! . . .  lucky me. . . oh, no, . . .  talented me!

hope I made you smile!

Karen

9:09pm • #38
OCT
09
2008
147,962 Points Outside Blog

Very nice! Congratulations Karen!!   

12:40am • #39

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Karen Dembsky, Atlanta Home Staging

Peachtree City, GA

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Peachtree Home Staging LLC, Home Staging in Atlanta, GA

Address: Atlanta, , GA

Cell Phone: (770) 595-8809

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home staging in Atlanta; day in and day out to make every home sale a triumphant affair! (Plus, I have a lot of fun!)


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