Since I joined ActiveRain, I have read quite a few posts that asked the question - 'why do you blog'. I'm not sure why someone posts the question in the first place. Perhaps its to see what comments they will receive... or to get to know their readers... or perhaps it's just for the points... One thing is for sure, there are only a few possible answers to the question. Here are a few I have read:
- Share ideas or experiences
- Networking with other real estate professionals
- Points - more points = better ranking
-
Publicity / Web presence for homeowners or potential homeowners
One person wrote - "I listen to customers throughout the day about what they want. I take this time to write about ME."
Personally, I post on my blog for all of those reasons (well.. maybe not the last one). There are posts on my blog with marketing ideas for Real Estate Agents and posts of local information for Homeowners.
I subscribe to quite a few blogs on AR. Some write every day and some write once a month. Yes, I have a life and a career, but I enjoy reading people's take on current marketing conditions and recent media. My question to all bloggers is this...
Do you bother to read and respond to the comments you receive on your post?
You took several minutes (sometimes much longer) to put together just the right post - pictures, colored font, and perhaps a video. Prior to hitting 'post blog entry', you read the post again for accuracy and any last minute changes or ideas. You made sure to check the right groups and localism area, depending on the content.
Is that the end of your feeling on the subject? If you think about it, the chances are pretty good that you have at least one subscriber. Add that to the fact that you posted to five different groups. Didn’t you think someone was going to make a ‘valid’ comment at some point?
I am not talking about the generic ‘Great post. Thanks for sharing’ comment. I am talking about the comment that either asked a question or responded in a way that should have furthered a conversation.
Some bloggers are GREAT at responding. Why aren’t you?
Comments(28)