The market is difficult right...I don't think that is a real secret...look around and you can see that.If you are selling your greater Redding California home answer the following questions if you want to stand a chance on getting your home sold.

#1. Who cares?

#2. What's in it for me?

#3. What makes your home so special when it is more than all the others on the market and in the area?But I don't care about that!

#4. Why would I want your home when the one down the street is much less?

#5. Why should I purchase your home when I can get a REO for $10,$20,$30k less!

#6. Will you sell me your home at a VALUE price? My price?

#7. Why is your home on the market if you won't price your home at a value price so it will sell?

#8. I don't care what you want...I want a deal....will you give me a deal on your home?

When you answer these questions and have your price right and your marketing out there to EVERYONE-where it counts THEN you stand a chance...and only then.

You see the honest truth is Buyers DON'T care about what you think is important...they don't...real estate right now is a commodity...if they don't like your home or it is TOO high in price they will buy another one!! Pretty simple...To them....

Buyers right now are picky...and you know what, they can be....unless they are shopping in the Under $200k market...Then the fact is, in that segment, it's actually a SELLER's market for homes that are priced right/in good areas/ and are in decent shape! 

Yes you read me right a SELLERS market in the under $200k segment...don't believe me...try writing an offer right now on one of these REOS that comes out under $200k and see what happens!! You will be blown away by the 5-10-20 offers the listing agent has on it!!! Not to mention you will be surprised that more times than not right now the home ALWAYS sells for MORE than the listed price!! In the under $200k market that is....

You see Buyers are just like you....they want to know what is in it for them.....You need to SPEAK to THEIR wants and needs and you need to be at the best price in the AREA not the street to get your home SOLD....

There are plenty of homes on the Market right now....1840 approx and about 5% are IN the market...That means priced RIGHT.....Where are you??? On the market or in it???

You will know if you are in the market or just on the market by the activity that you are having...many showings and an offer.....YOU ARE IN THE MARKET....NO SHOWINGS AND NO OFFERS....YOU ARE ON THE MARKET....

The question is "DO YOU REALLY WANT TO SELL RIGHT NOW?" IF YOU DO YOU MUST DO WHAT IT TAKES...IF YOU DON'T THAT'S OK...JUST TAKE YOUR HOME OFF THE MARKET AND SAVE YOURSELF SOME STRESS!!

You see the buyers out there don't care that your home has a new roof or has a better fence or has a $50k pool or has more cabinets...they want a DEAL...They want VALUE for the money....They don't care that replaced the fence or air conditioner and now want to add that to the list price.....

THERE ARE TONS OF BUYERS OUT THERE DON'T BE FOOLED....They ALL want the SAME thing...a DEAL!!

Is your home a DEAL???

If you want your home SOLD and not just LISTED call me...If you want to price it at your price because your home is the "Best one in the area" then please call another agent that loves to take over priced listings...there are plenty of them...

You probably will not like what I tell you about where you need to be to SELL your home...in fact I pretty much guarantee that...BUT you know what? I will tell you what it takes!!! What it takes to SELL your home in THIS market....then it is up to YOU if you want to take that professional advice or take LESS later....

Picture a ball rolling down the hill...that is what is happening right now...you either CHASE the ball or you get in front of the BALL and get your home sold....Get it....The choice is YOURS....The advice is free...What will you decide??

KNOW THE MARKET...KNOW THE NUMBERS...IF YOU DON'T HIRE A PROFESSIONAL THAT DOES... If the one you get doesn't get one that DOES...You have too...There is money at stake!! YOURS***

And when you do get that professional that does know what is going on and explains it to you in detail...LISTEN!!! LISTEN AND TAKE THEIR ADVICE**

Choose wisely...and do what it takes...! IF you truly WANT to sell....

Regards

Rick Goates

ECO Broker

Redding CA

96001

530-248-5627

http://www.inforedding.com