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Consumer Reports - Reducing Commission

By
Real Estate Agent with Keller Williams Premier

By David Slavin, ABR, SRES www.SellMyHouseDave.com

                                                         

     According to an article in the September 2008 issue of Consumer Reports, the percentages are too close to call.  They surveyed the differences among the major real estate companies for overall performance and success in attracting buyers.  They did find a difference between the companies when it comes to the willingness to negotiate the agents commission.  Here are the results from most willing to negotiate commissions to the least willing:

  • 77% RE/MAX
  • 76% Independent Agents
  • 70% Other companies
  • 67% Keller Williams
  • 67% Century 21
  • 67% Prudential
  • 64% Coldwell Banker

 

Kelly Willey
Long and Foster BEL AIR MARYLAND - Bel Air, MD
Short Sale Agent - Harford County Maryland Real Estate

Hi Dave: I am not a fan of negotiating my commission. I have 20 years experience, work very hard, spend alot of time and money advertising and am very attentive to the needs of my clients. In this market I am increasing my fees to cover the extra services I have been providing.harford county maryland christian realtor REO expert

Oct 04, 2008 09:28 AM
Mike Saunders
Retired - Athens, GA

David - I am not a fan of negotiating commissions, however, if a seller agrees to a very aggressive listing price I might. But most that I have come into contact with want me to reduce my commission while they maintain their listing price on homes that haven't sold at that price before, often with 2 or 3 previous listings.

Oct 04, 2008 09:43 AM
Tom Burris
NMLS# 335055 - Baton Rouge, LA
Texas/Louisiana Mortgage Pro - 13 YRS Experience

I am 100% willing to negotiate.... and 99% of the time I don't change my commission....

Oct 05, 2008 04:24 AM
LS Rogers Realty
LS Rogers Realty - Richardson, TX

This is an interesting list. I'm sort of surprised actually. I wouldn't think the percentage would be so high.

Oct 05, 2008 08:01 AM
June Lewis
Northwood Realty Services - New Castle, PA
Realtor Northwood Realty - New Castle,Pa Lawrence Co 7247304571

Hi David Thanks for commenting on my post.  It is appreciated.  This is an interesting post.  We all have opinions on commissions but like everyone else..wish we could go there...but have to be very careful.....Isn't it funny how strict our regulations are and the banks get away with murder........ I mentioned in another comment a very professional excellent agent in our area had an answer negotiating a very low commission.   " Something is better than nothing"

Oct 05, 2008 09:07 AM
David Slavin
Keller Williams Premier - Katy, TX
CDPE, ABR, SRES Keller Williams Premier

June - Since the banks are now getting bailed out, isn't it time for Realtors to get their "fair share" of the bailout too?

Oct 05, 2008 12:55 PM
David Slavin
Keller Williams Premier - Katy, TX
CDPE, ABR, SRES Keller Williams Premier

Trunda - I thought the same as you which is way I thought it would make a good post.

Oct 05, 2008 12:56 PM
David Slavin
Keller Williams Premier - Katy, TX
CDPE, ABR, SRES Keller Williams Premier

Tom - I agree with you.  I always go in with an open mind.

Oct 05, 2008 12:57 PM
Gene Allen
Fathom Realty - Cary, NC
Realty Consultant for Cary Real Estate

I wonder if Consumer Reports would negotiate the price of thier magazine and how long they would stay in business.

Oct 05, 2008 01:12 PM
David Slavin
Keller Williams Premier - Katy, TX
CDPE, ABR, SRES Keller Williams Premier

Gene - That's funny.  It reminds me of my satilite radio in my car.  It came with 3 free months of service and then if I wanted to keep it I would need to subscribe.  I didn't.  They keep sending me notices to subscribe and the price keeps dropping.  If I wait long enough I'm hoping they with activate for free again.  I refuse to pay for radio.

Oct 05, 2008 01:37 PM
Karen Kruschka
RE/MAX Executives - Woodbridge, VA
- "My Experience Isn't Expensive - It's PRICELESS"

After 33 years I am disappointed that so many people have been willing to sacrifice fees for the sake of volume.  We are in a WalMart mental frame of mind these days, Karen

Oct 20, 2008 02:09 AM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

David, Shame on us for talking to Consumer Reports on or off the record. Could this have been misconstrued as a "are commissions negotiable" question???

Oct 23, 2008 04:20 PM
David Slavin
Keller Williams Premier - Katy, TX
CDPE, ABR, SRES Keller Williams Premier

I don't know how they got their information.

Nov 06, 2008 05:32 AM
Brenda Carus
Century 21 Zwygart Real Estate - Monroe, WI

On one level, it surprises me that the percentages are so high, but a quick look around our office and who I know is is pretty open to negotiating commission tells me that this is probably spot on.  Personally, I rarely reduce commission.  It has to be something special, like the guy that listed three properties with me on the same day.  He got a lower rate IF and only if I had both sides of one of the sales.

Nov 06, 2008 07:13 AM