I'm conducting a re-blogging test with this post (in response to Bill's latest post), but it's a good read if you haven't come across it yet!

Via Real Estate Advertising - Misty Lackie:

I had a client contact me recently and ask “How can I get my services to place in multiple slots on the 1st page of Google?” Knowing that this client’s own website already places well in Google, I offered him a different approach. I offered him this approach because I have only ever seen the same domain rank in 2 spots on the 1st page of Google. My guess is Google intentionally does this so a single domain cannot dominate the entire first page and I think this is good practice on Google’s part.

So you ready for the advice I gave him?

Okay – here it goes…..

Use other online services to enhance your page 1 placement.

Yep, it’s as easy as that. Search Google for the search terms you would ideally like to rank for and see what other directories are coming up for that search. Chances are very high that other free directories or portals will rank. Search for “chula vista ca bank owned property” for an example. See the screenshot below for all the other directories that are ranking on page 1 for “chula vista ca bank owned property”.

Most people will click multiple results on the 1st page so you increase your chances of gaining that client or sale by being in multiple positions on that 1st page.

Let me use Bill Gassett as an example. Bill is an active AR member and is a very savvy internet guy who utilizes online tools to enhance his exposure. Search Google for "metrowest ma real estate". You will see Bill's own website in the 1st two spots. Great job Bill! Following are other sites Bill ranks for all on page 1.

- Bill's ActiveRain blog (twice)
- Bill's Blogger blog
- Bill's Localism profile

If I were a buyer or seller searching Google for "metrowest ma real estate", Bill's face would be in front of me 6 times. Guess who I would be contacting to sell me a property or to be my Agent? Yep! Bill would be the man.

So I guess what I am trying to say is think outside the box a little. Yes, ideally everyone would like to rank on page 1 for their own website but you can only grab so many spots for your own site. Use other resources out there to help you dominate more of those 10 spots on the 1st page.