The way you live in a home and the way you sell it are two different things, says home-staging guru Barb Schwarz in her book "Home Staging: The Winning Way to Sell Your House for More Money." Here are some home-staging tips to share with clients who are readying their homes for sale:

Staging is not decorating. Decorating is personalizing a space, where staging is "depersonalizing" it. Staging is not about displaying a favorite color rug or ruffles someone loves. It's about selling the house. Remember, if your clients are showing a messy house, they're throwing away money.

If you can smell it, you can't sell it. Make sure your clients do a sniff test and understand that odors they might be used to have to be eliminated. It's a sensitive subject, so handle it with tact.

Clutter equates to stress. One of the biggest challenges to home staging is clutter. Remember, it's just as important for your clients to get rid of excess "stuff" as it is to clean their house. Tell your clients that clutter interferes with potential homebuyers' ability to mentally move into the house. They can't imagine their own furniture in a room if it's cluttered.

Consider painting the interior of the house. Your clients might like the navy blue walls and wacky flower-print wallpaper, but homebuyers want the house to have a cohesive, simple color scheme. Drastic color changes from room to room can actually startle potential homebuyers.

 

4 Comments on Selling Success with Home Staging

APR
12
2007

these are some great tips. Another thing I would like to suggest to depersonalize houses. Take down family photos and replace them with artwork on the walls. This makes it so your walls don't look to blank, but they don't have to look at your family pictures (even though I'm sure they a wonderful) people are buying your family, so there is no need to advertise them. My wife (soon to be wife anyways) is an artist. We rent out artwork for people to display, feel free to look at her work here. I also ran into a home stager here on Active Rain from Saint John, New Brunswick here is the link.  

11:50am • #1
2 Featured Posts

These are great tips.

I have been on some stager's web sites where part of what they do goes beyond just decluttering and perhaps renting  a few pieces of furniture to actually repainting interior walls. To me that's not staging but more redecorating. Where do you draw the line?

Just curious as to what you feel would be too much as a stager, Vickie.

Jerry

 

12:46pm • #2
Thanks for the tips Vickie.  Staging definately works.
4:06pm • #3
MAY
12
2007

To the right of your comments link up above, it says:

"Prepare you property"

I think you should change that.. perhaps a typo.

"Prepare YOUR property"

Just a slight suggestion. 

1:15am • #4

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Vickie Kessinger

Rock Hill, SC

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Prudential Carolinas

Office Phone: (800) 878-4455 x 9623

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If I come across some useful information, I will post it. Funny Jokes or Tips are my favorite. Depending on the day, reflects what will be posted. But each post is with good intentions.


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