One of the smartest things a client ever told me is that they don't need another boring newsletter from me!  So, I started to think outside the box and here are some of the ideas that have received comments from our client list:

1. 50 Things everyone should know how to do.  This was laminated on a book mark.  (Laminators are really fun to use.  And, you can find sizes that fit in a #10 envelope!)

2.  Color the house contest.  $100 prize for the best colored house printed on a newsletter we sent out.

3. A picture of a large dog, wearing a suit and a flag pin- The caption said , "Wear your flag".  And, I had attached a real flag pin. This was for the 4th of July. (The obvious implication was that this was related to the Presidential race.)

4.  Senior Discounts-  The list is quite extensive when you start to google this.

5.  How to Be Irish- On St. Patrick's Day-  It laid out a pub crawl with all the local venues. It also included famous Irish limericks and drinking songs. 

6.  On the anniversary of the buyer's close of escrow, I send out a market analysis of their home so they know what it is worth now.

So, that is just a sample of what I send out.  I guess the point is, that if you want to stand out in the minds of your clients, this might be a way to go.

I know it has netted many many referrals for me!  Let's face it. Everyone else is already sending out the other stuff and they already know you sell real estate, so don't you want to show them you are different?   Good luck!

 
Posted by Kathy Tyndall, EPRO Realtor on 10/26/2008 01:10 AM   Comments (0)  
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Kathy Tyndall, EPRO Realtor

Rancho Palos Verdes, CA

More about me…

RE/MAX Palos Verdes Realty

Address: 63 Malaga Cove Plaza, Palos Verdes Estates, CA, 90274

Office Phone: (310) 378-9494 x 2303

Cell Phone: (310) 809-8221

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