Video Marketing
Video communication is an efficient means of reaching prospective customers of promoting your products and your services. It is a great with great impact on the visitor. It combines the advantages of a classic TV with one of the internet most important features, interactivity.
Video marketing a Definition
If we were to give a definition for video marketing strategy, it would be as a marketing strategy used by companies to promote their products and services. Video marketing has become especially popular with Real Estate successfully replacing the virtual tours with Video tours. Unlike the virtual tours which provide a static 360 degree distorted picture o a room that stimulates motion, video tours provide a realistic image of your property. It flows naturally as if you were in the room. Video tours provide the ultimate marketing impact; they provide exuberance and vibrancy to the presentation. Furthermore video tours provide visual and emotional impact.
When should you use marketing videos, like video tours?
You can use marketing videos when you decide to promote a bit more aggressively, in the good way, your property. They can help the potential buyers form a better vision of your property. And since more and more people nowadays use the internet, online video tours come to naturally to supplement the we users need for new, for useful, for sensational.
Why video tours?
- Video tours are the best format to showcase any property.
- Video tours are inexpensive and very effective.
- Video tours very easy to create.
The benefits of video tours
They will get you more listings.
Sellers are looking for agents and agencies that are going to do everything they can to help sell their home. How about handing your sellers a package that we give you that tells them all about what a video listing means for them and how you are on the cutting edge of technology? They will love the fact that you are going to create a mini-movie of their home. Streaming video production is a very powerful tool to separate you from other agents and agencies.
They will get you more showings.
Buyers are busy and often only have time to physically visit only a selection of the properties they are interested in. With a video tour they can have a walkthrough at their convenience. And you will be the hero for long distance buyers!
They will save you time.
How many hours have you spent with people that were just "curious"? Let them "kick tires" online and then only contact you when they are truly interested. Video tours pre-qualify your buyers so only serious inquiries come your way.
They are more accurate.
Unlike one-dimensional still pictures, a video shows what a property is really like, inside and out. With a virtual tour, pictures and text can tell some of the story, but it cannot compare with the impact and immersion into the home that a narrated walk-through video tour can provide.
They will give you an edge.
Sellers have many choices when it comes to realtors. A video of their property will show that you are serious about selling it. A streaming video tour allows you to personally guide buyers through your listings from the comfort of their own home or office, 24 hours a day. They allow you, the listing agent, to point out and highlight unique features of your properties on a room by room basis.
They put you on the cutting edge of technology.
With broadband internet access finally reaching critical mass, the internet is rapidly becoming the ideal delivery mechanism to deliver on-demand video. You know this. Buyers are using the power of high speed internet at an increasing rate to do research on homes and other major purchases. They expect to be provided with the latest tools in on-line technology to aid them in their search. In today's competitive market, buyers have a wide selection of homes and agents to choose from. This innovative and powerful new marketing tool will help to distinguish your properties and yourself from other realtors.
A powerful video editor
Anyone can take camera and spin it inside a room, but in order to turn your video into a powerful marketing tool you must use a powerful video editor, like PlaceTour, all videos can be easily edited with PlaceTour and you can show off the very best aspects of your property. Give your property the image it deserves with the PlaceTour Video Editor.
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