Kobelco helps the fight against breast cancer

 

Kobelco in Calhoun, Georgia built this excavator. This machine is going to a dealer in Iowa.  Additional decals will be added, and it is believed that they will add the slogan “Digging for A Cure”. It will look similar to the machine in the last two pictures.

 

Kobelco helps the fight against breast cancer

 

The excavator will be used as a rental and 10% of all rental fees will go to the Susan G, Komen Breast Cancer Cure Foundation.

 

Kobelco builds a machine to help the fight against breast cancer

 

Kobelco builds a machine to help the fight against breast cancer

 

Thanks Phil Shores at Kobelco for passing the info along and allowing me permission to post it and these pictures.

 

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Sandy Shores, Broker Associate, Brevard County FL Real Estate

Sandy Shores, Melbourne FL Broker-Associate

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14 Comments on Kobelco Built this Machine to Help the Fight Against Breast Cancer

NOV
03
2008
406,115 Points 1 Featured Post Outside Blog

Hey Sandy,

Extremely interesting and an excellent marketing campaign by that rental company. In the 1990s I use to sell and rent that same equipment back in Kentucky. I will be curious to hear the results, but I would be willing to bet that the ROI (Renturn on Investment) for those pink machines will be better than the average comparable unit.

Thanks for sharing and a great idea.

Sean Allen

8:45am • #1
406,115 Points 1 Featured Post Outside Blog

Just to give folks an idea of the revenue these machines will make for the charity. The Kobelco unit will rent for roughly $3000 a month or more ..... making a $300 a month donation to the charity.

The Pink 80ft JLG machine will rent for about the same also. Combined these two machines would generate roughly $600 a month for the Breast Cancer Charity.

Simply awesome.

Sean Allen

8:48am • #2
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Sean, It will be interesting to hear how the pink machines will do compared to the regular ones.  Every chance people have to help, is great for the fight against breast cancer!

8:54am • #3
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Sean, Wow! Great numbers - thanks for your knowledge, experience and expertise on these machines.  What a great amount of money going to a great charity!  Thanks for the info!

8:55am • #4

Great, this is a fantastic creative marketing idea. I mean it. I like it. Hope it works out as expected.

9:23am • #5
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Huiting, I think that any marketing idea to help the fight against breast cancer is a worthwhile cause.  Thanks for stopping by!

9:27am • #6
215,770 Points Outside Blog Called Shot Master

What a wonderful marketing idea. I wish them all the success in the world. Anyone willing to help any cause most definitely has my business. I hope it's fruitful for everyone then maybe more businesses will consider following suit. What a great world that would be, huh?!

9:45am • #7
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Richard, What a great world it would be if everyone would follow suit in helping others in such a larger-than-life way!  I couldn't agree with you more!  So true!  Thanks for sharing your thoughts!

9:52am • #8

This is excellent!!!

10:03am • #9
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Troy, What a great idea!  Anything that can be done to get the word out is wonderful!

10:21am • #10
1,911,248 Points 385 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

Sandy, now that is totally unique!  I like the way these folks think!

12:06pm • #11
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Patricia, I've never seen anything like it at all, either.  But, it's great news and I hope that it funnels more money to fight against breast cancer.  Have a wonderful week!

1:04pm • #12
222,824 Points Outside Blog Attended Rain Camp

Yikes, that's not the NEW mammogram is it?

6:01pm • #13
565,608 Points 29 Featured Posts Outside Blog Attended Rain Camp

Hi Nancy, You are toooooooooooooo funny!  I'm cracking up laughing!  Never thought about that!  That would be awful!  Hope you are well!  Have a wonderful week!

6:10pm • #14


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Sandy Shores Broker-Associate, Melbourne /Palm Bay, Brevard County FL Real Estate

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