"CAN I SELL NOW?" (What’s The Market Saying?)

"What Price Can I Get? "

"How Long Will It Take? "

"Who Determines Price Anyway?"

In Other Words... "I NEED THE STRAIGHT SCOOP ON PRICING!"

Here in Massachusetts, as in other parts of the country, the market for sellers is clearly not what it was last year. Many consumers (and agents who haven't been in the business very long) are saying that it's a bad market for sellers.

I disagree. It's a normal market. It's just that what we've had over the last five years is what was not normal!

It's not normal for a home to have 5 competing offers the first day on the market. It's also not normal sell a home you bought only one year ago and walk away with a 40% profit.

What we're seeing right now is a moderation in housing prices and more reasonable Days On Market figures. Unfortunately, many sellers have not caught on that this is not the same market that their neighbors experienced last year and will put their homes on the market clearly overpriced. And their homes will sit.

To get a refresher course on pricing, check out Pricing Your Home To Sell.

 

6 Comments on Pricing Your Home to Sell in a Softer Market

JUL
13
2006

I agree!  We are moving to a more normal market in the Tampa area, though to many sellers it seems that doomsday has arrived.

Fortunately, you can mitigate any problems with your sellers by giving them straight, honest information up front.  Show them where the market IS, not where it WAS. 

Thanks for the good post!

3:38pm • #1
What I liked about this post was its calm, reasoned tone. There is so much hype concerning the market that when a person calmly states the facts and shows that a return to normalcy is to be welcomed it is indeed refreshing. What realtors and investors alike need to learn is how to deal with each market, and not try to yearn for a different one.
3:50pm • #2
107,449 Points Outside Blog

We're finding that sellers in the Santa Clarita area of Los Angeles County are finally starting to realize that having 20 offers in 4 hours is just not going to happen anymore, although they're still reluctant to price accordingly. Many want to start high and then reduce the price if it doesn't sell, which really is not a good strategy since a stale listing doesn't get as much attention as a newer listing does.

4:43pm • #3

I couldn't agree with you more Mollie.  My problem is that I can tell my potential Sellers we are returning to a more normal market and they need to price their house at "X" but they have a hard time hearing it.  Especially with the way prices have gone over the last few years in New England.   

Motivation is a huge factor as well.  If someone needs to move a home, they will listen to their agent and the home will move.  Those wanting the higher prices of a few years ago will waste your time and the house will sit. 

4:46pm • #4
267,295 Points 16 Featured Posts Outside Blog

Excellent post. You are absolutely correct.  We had the same situation out here in Las Vegas last year.  A veritable feeding frenzy on new listings, where a house would have upwards of 50 offers the first day, most over listing price. Things have slowed here considerably, but the market will stabilize.  Its now a great time to buy here.

6:56pm • #5
DEC
04
2006
105,422 Points 17 Featured Posts Outside Blog
Mollie, I just wanted to let you know that I've included this post in the latest edition of "ActiveRain - The Early Days" (July 11-15).
12:37pm • #6

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Mollie Wasserman

Framingham, MA

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Accredited Consultant in Real Estate™ LLC

Office Phone: (508) 613-9101

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