Trying to keep up on your online reputation can be a time consuming task. But lucky for us there are a few really great online tools that can actually make this task much easier. By utilizing the following tools you can get up to the minute notices when someone has been blogging or posting any comments about you or your company and spend a minute or less a day on your online reputation.

1. Google Alerts: This is a great tool and does not require  that you have a Gmail account. You can set up Alerts for any word or combination of words and be alerted as they are found or once a day. The results are then emailed to you. I mention this in a previos post.

2. Trackur: This tool allows you to track the use of your name or company name in blogs, news articles, posts, images and videos. You can also track the most current info on your competitors. This is not free but works well.

3. Technorati: This will track any mention of your name, company name or brand name in any blogs. Great tool to use and you will have to register to use it, but it is free.

4. MonitorThis: Finally this tool searches over 20 search engines for info about your or your company. Very useful tool when you have the time to actually look up this information.

Probably the easiest way to do all of this is to hire an SEO firm that specializes in SERM. For just a few dollars a month we can monitor the Internet for any information about you or your company and brand name. We will then alert you to what we have found and recommend a course of action. Contact us today for more information.