I had a weekly feedback call with one of my sellers today, and the topic came about that brought two specific questions:

  1. What is curb appeal?
  2. How do I improve curb appeal?

I gave my normal response to this question, and answered generally around the first impressions that a buyer will get upon driving up to your home.  After the call, I sat for 10 minutes wondering how I could better answer this question and how I could better service my clients with higher quality advice.

A google search will bring up About.com's article about curb appeal, and how to improve it.  One particular comment from the author, Janet Wickell, struck me:

"Decide right now to stop thinking of the property as a home. It's a house—a commodity you want to sell for the highest dollar possible."

This is such a simple message yet effective when delivered to your sellers in a non-emotional, straight up approach.  I feel that there are simple items that real estate professionals can advise for their clients to pay attention to when working on curb appeal:

  1. Keep the yard mowed.
  2. Keep the front street free of any obstacles, such as vehicles.
  3. Clear the front porch area.

What do you think would be some ideas you could touch upon with your clients in order to help your client get the most positive feedback from prospective buyers?

--

Steve Castaneda, Realtor, is a real estate consultant specializing in the Houston Texas Real Estate market, and focuses on providing a high level of service, excellent communication, and a strong dedication to each and every one of his clients. 

 

3 Comments on What Is Curb Appeal?

 

Steve - here are a few other ideas. 

Plant shrubs and flowers to add some color to the landscape.

Clean the gutters, nothing worst than gutters with plants.

Wash the outside of the house.

04/19/2007 09:44 PM by Jennifer Fivelsdal, Rhinebeck NY (Keller Williams Realty)


When talking to sellers regarding curb appeal, be direct without hurting their feelings.  Tell them it's about more dollars in their pocket and if it doesn't have great curb appeal, people will think if they didn't take care of the outside, they didn't take care of the inside.  

Here are a few suggesstions I make as a home stager:  Paint the front door.  If it's a tract home, make it different from the rest.  Plants and a new mat help.  Make sure there's no peeling paint, no toys and/or weeds in the front beds.  A good power wash is someitmes necessary and if they have room for a chair and table on a porch, add a pillow, flowers etc.  If they don't have a porch, potted flowers are great.  One last thing, tell them to take down that faded wreath!  I know, grandma made it, but pack it away!  You get about 15 seconds to make a first impression.  Make it count!  Sorry, if I rambled.

04/19/2007 09:56 PM by Cindy Richter, IRIS Dallas, TX Home Stager (Interior Motiv Home Staging)


@Jennifer - Planting shrubs is a great idea!  I find that it's not really expensive at all, and I do agree with you, it does add great color the front of the home. 

@Cindy - I appreciate the advice of stagers such as yourself, and please do not feel like you are rambling at all.  It's advice such as yours that I was directly looking for! :)

04/19/2007 10:09 PM by The MyHomeHouston Team (Keller Williams Realty)


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Real Estate Agent: The MyHomeHouston Team (Keller Williams Realty)
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