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Benefiting the Community can Benefit Your Brand

By
Title Insurance ePro, MBA

Thank you to all the real estate professionals in Yorba Linda, California that have made an effort to support childhood cancer research and more  importantly, the victims of the most recent fire storm in Yorba Linda California.

My daughter, Keiko Hoen who is the Junior Class President at Esperanza High school has organized a community wide event with over 85 of her friends to help put on 15 Yorba Linda Lemonade Grand Stands.  Local businesses like the Bank of America, Vons, Stater Brothers, Citibank, HomeGoods, the US Post Office all have agreed to let her put up her stands and sell lemonade for a great cause.  They will also be on major street corners within the real estate developments of Yorba Linda.  Her big event is scheduled for Saturday, November 22nd from 9am to 2pm and their goal is to raise $5,000.

Real estate professionals, the school district and city council have expressed their praises on the initiative she has taken.  Real estate professionals take note -- at a time of crisis in any of our communities -- there are ways to promote your brand donating time and energy to worthwhile causes like this. 

A great organization to connect with to help facilitate a similar event can be found at AlexsLemonade.org

Her website for cancer research donations is here.

Posted by

Make it a profitable day!

Scott Hoen

SHoen@FirstAM.com

Direct:  (714) 250-5014

Cell:  (714) 270-9607

"The Views expressed herein reflect only the individual's personal views and are not the views of the author's employer."

Mike Jones
SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) - Tucson, AZ
Mike Jones NMLS 223495

Scott,

Speaking of brand...  Can you shed light on why Rush Limbaugh has branded folks from Yorba Linda as being unable to spell?  As in "For the folks in Yorba Linda, that's spelled..."  (I saw you were blogging in the middle of the night, and stopped by to ask.  LOL)

Mike in Tucson

p.s.  Congratulations to Keiko for becoming Junior Class President at Esperanza High school!  With 85 of her friends and 15 stands, it sounds like she's getting good preparation for a life of leadership!

Nov 20, 2008 07:50 PM
Elayna Fernandez
the Positive MOM - Fort Worth, TX
BE Positive and You'll BE Powerful!

Naples FL Marketing  I am all for benefiting charity. It's a gift that keeps on giving. How did the event go?

  Elayna Fernandez - Real Estate Marketing Naples FL

Dec 07, 2008 11:07 PM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

I would like an update on the Lemonade stands too!  Congratulations on a child willing to give to others in a world all about me me me!  You did a good job teaching her...Could be she has learned from the services you provide for your Clients!  They say parenting is the best teacher.

Dec 15, 2008 10:42 PM
Not a real person
San Diego, CA

Hey, Scott.

I see that this is your most recent post yet two months old. I hope all is well with you and that you'll be back soon to Play in the Rain.

Jan 20, 2009 08:16 AM