An oldie, but a goodie, Realtor.com has undergone some pretty extensive updates in the past few weeks. A whole new look is part of the update, but the real question is, how will this update affect you?
So far, we at RealSupport have only run into two major changes in how we enter our clients listings into Realtor.com:
1.) Two Headlines vs. One Headline...
REALTOR.com now allows you to add two headlines to each of your listings. The headlines rotate every 20 seconds or so. Take this as an additional opportunity to boast about you and your property. We suggest using one "tagline" headline about the property and one "contact" headline with your contact information.
For example, the two headlines would read:
a.) "Fabulous Custom Lakefront Home" AND
b.) "Contact Dianne at 888-888-8888 for More Info!"
2.) Scrolling Text is Now a Special Message From You...
REALTOR.com is no longer offering the scrolling text option. This has been replaced with a "Special Message" from you. The "Special Message" displays next to your agent photo and states a Special Message from ____.
We suggest using this as an opportunity to brag about some of your accomplishments, talk about your specialities and again, give out your contact information.
For example - "Contact Us Today, New Bern's Golf & Waterfront Specialists. Tour New Bern and Homes at www.NewBernHomes.com!"
If you have any questions about utilizing your Realtor.com account to the fullest, do not hestitate to contact RealSupport!
RealSupport, Inc.
Phone: 847.705.1655
www.RealSupportInc.com
Info@RealSupportInc.com
Great post, some great ideas on how to utilize our new Realtor.com. Not to many realtors take the time to update their personal info either. We should all keep up on this.