We have a great expired listing program that makes our phone ring and a good percentage of our listings are from our expired listing program.
One of the obstacles we have in our Luxury Home niche here in Wellington Florida is that many listings are all about who you know not what you do.
Did you get our expired listing letter explaining how you would benefit from hiring us as your Realtor of choice?
Did you want to call us but you promised another agent your listing? Think twice before you sign:
We sent out our expired letter to a seller over 4 years ago. He called us and Nestor almost got the listing signed but then the seller says, "I owe my listing to so and so. She rides horses and is friends with my wife." So he lists the property for $3.5 million with one of my very best friends. She keeps the listing for a year and no sale.
When it expired again; Nestor called him to see if now would be the time to list with us. He says," I would love to, but I owe the listing to the next agent in line." In fact, he owed his listing to 3 different agents.
One by one he lists his property with each of these agents. The property does not sell. The prices start to drop. We then send him another expired listing letter the last time it expired. He calls us; it is now out turn.
Well, Nestor does the numbers and we discover that now it is a short sale. We will get the listing now because we are the only short sale experts in our market that actually know how to do a short sale. So now the price that we take the listing at is $1.8 million 4 years later.
Can you see how much money this seller has lost because of choosing to go with those agents he owes his listing too rather than the agents who will get his property sold? He even told us that he knew he felt he should have chosen us to begin with.
So don't lose any more money by listing with agents you owe your listing to.
List with the Realtors® who know how to create strategic online dominance for your listing, get your property in front of the consumers that matter. We may not be agents that you are riding with you on the equestrian trails but we are the agents riding the super Internet highway with your listing billboard.
Contact Nestor Gasset and Katerina Gasset, CIPS, Realtors®, International Properties and Investments, Inc. Licensed Realtors® in Florida at 561-753-0135 to list your property for sale or to purchase a property in Wellington, Royal Palm Beach, Loxahatchee, Lake Worth, Hypoluxo Island, Lantana, West Palm Beach and the rest of Palm Beach County Florida and Port St Lucie Florida. We are accepting referrals.
Call us today at 561.753.0135 or Toll Free 800.444.3316. Contact us by email if you prefer by clicking on email me on the right side of this page under our profile.
To view all the Wellington Florida Luxury Homes For Sale Click here and then click on Search For Homes We know Palm Beach County and St Lucie Country; we will help you get your home Sold if you need to Sell your home and help you buy your Wellington Home or Land ; call us today.
Disclaimer:The information provided herein is supplied by several sources and is subject to change without notice. Wellington Homes Blog does not guarantee or is any way responsible for its accuracy, and provides said information without warranties of any kind, either express or implied. Entries on Wellington Homes Blog represent the opinions and ideas of the author(s). Wellington Homes Blog does not express the views of International Properties and Investments, Inc or those of the broker.
P.S. If you are listing your home as a short sale in Palm Beach County Florida and Port St Lucie Florida make sure you hire an agent who knows how to do short sales and has the experience to get the job done. We are doing successful short sale packages. Call us at 561-753-0135 to find out more about Palm Beach County Short Sales and Port St Lucie Short Sales.
Copyright © 2008 By Katerina Gasset, All Rights Reserved.*Do You Owe Your Listing To Another Agent? *
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